Steve Radick
Steve Radick
Booz Allen Hamilton
I'm a Lead Associate with Booz Allen Hamilton. I founded and currently lead our Digital Strategy & Social Media practice, and blog about social media, Government 2.0, Enterprise 2.0, and Social Business at "Social Media Strategy" located at www.steveradick.com.
Ten Things Your Boss Should Be Saying to You
In my last post, I talked about the ten things you should be saying to your boss. Now it's time to look at...
Recovering from a Social Media Mistake
Everyone has posted something they wish they hadn't. Don't worry so much about the past and get back up on the horse. That's what...
Klout for Enterprise 2.0 Networks is a Bad Idea
"The performance review of the future will include services like Salesforce.com's Chatter and its Influencers feature, which measures how much weight you carry among...
The Future of Branding is About Making Friends, Not Ads
Make friends, not ads.™ That's the message that greeted me when I first opened the Cramer-Krasselt homepage and again when I walked into the lobby...
PR Pros and Wikipedia: Can They Ever Get Along?
Photo courtesy of Flickr user bitjungle All Wikipedia articles and other encyclopedic content must be written from a neutral point of view. This means that...
Public Relations Isn’t the Cherry on Top
Photo courtesy of Flickr userSeRVe Photography "Let's bring PR in so they'll get us some media coverage for the new launch!" "Let's make sure we…
Stop Trying to Take the Easy Way Out
I attended the PRSA Digital Impact Conference last week, and like many PR events, it had a mix of really great presentations but I...
Identify the Right People to Manage Your Social Media Initiatives
A version of this post originally appeared on this blog last year. I'm re-posting it with a few minor modifications because I just gave...
Establishing a Vision and Then Getting Your Team to Buy Into It
As I wrap up my first week in Chicago, I've fully realized the advantage of working with the same people for years – they...
Are You a Corporate Rebel?
One of my new favorite sites is www.rebelsatwork.com/. Started by Lois Kelly and retired deputy director of intelligence for the CIA, Carmen Medina, the...
How Average Players Use Twitter and a Human Voice to Become Social Media Superstars
Have you heard of Brandon McCarthy, Paul Bissonette, Pat McAfee, and Antonio Brown? If you're like most people, you probably haven't. We're not exactly...
Do You Have a Social Media Superman Complex?
I've become the designated "social media guy" for a massive organization (25,000+ people). For a while, the responsibilities of this role consisted primarily of...
What Kind of Online Community Do You Have Behind Your Firewall?
As CIOs and Chief Knowledge Officers bring tools that have been used on the Internet – blogs, wikis, microblogs, profiles – behind the firewall,...
If You Want a Culture of Collaboration, You Need to Accept the LOLCats Too
"Even with the sacred printing press, we got erotic novels 150 years before we got scientific journals." - Clay Shirky at TED Cannes in June...
More Than Words: How to Really Redefine the Term “Public Relations”
There's big news in the PR industry as the Public Relations Society of America (PRSA) recently announced that they are embarking on an international...
Enterprise 2.0 Isn’t About Social Business, It’s Just About Business
Last night, while flying home from the Enterprise 2.0 Conference – Santa Clara, I thought about all of the sessions I attended, the people...
A Community of Practice Is More Than a Website
A community of practice (CoP) is, according to cognitive anthropologists Jean Lave and Etienne Wenger, a group of people who share an interest, a...
Don’t be Like Cleveland – How to Succeed Even When Your Star Leaves
We all know the story – local high school star LeBron James joins the hometown Cleveland Cavaliers, becomes a star, leads his team to...
Enterprise 2.0 Success is About the Players, Not the Field
Watch your local Pee-wee football team's practice sometime and you'll see a lot of dropped passes, missed tackles, and a whole host of...
What Can Advertising Learn From PR When It Comes to Social Media?
Image Courtesy of Flickr user cgallent Public Relations vs. Advertising. Earned media vs. Paid media. Huge budgets vs. tiny ones. Advertising and Public Relations...