Sharon FIshburne

3 simple ways to change your mindset and reach out to new customers

Every business owner goes through a rut, and it can be hard to break free. They’re so busy with the day-to-day operations that can’t see the wood for the trees, or see a way to change their approach. If you’re in that place right...

3 things we can learn from African startups about customer needs

When it comes to creating a business that is focused on the customer, few people think to look to Africa for inspiration. But it’s a continent that’s booming and has produced many outstanding entrepreneurs and business leaders such as Mzi Khumalo, Johann Rupert and...

Three ways in which online companies can connect with their customers offline

You might think that online companies trying to connect with their customers offline is a little bit like trying to square a circle, but many have successfully bucked that trend including the founders of MATCHESFASHION.COM Ruth and Tom Chapman and Johnnie Boden of Boden...

4 things we can learn about customer engagement from digital pioneers

When it comes to customer engagement, it’s tempting to keep rushing forward and only ever focus on the future – what’s the next big thing? Where should I go next? Where’s the best ROI? This is no surprise when there’s so much at state....

4 reasons to put your employees first

Customers always comes first. They’re the most important people. Without them we’re nothing. This is business 101. It’s the first lesson we all learn and, no matter how large or small, it’s the one that drives almost every aspect of our company. Customers...

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