Andy Wood

Targeted Loyalty Programs Can Help You Ride Out a Slowing Economy

Andy Wood -
When the credit crisis hit during the back end of 2007, it generated much talk on its likely impact on retail sales. One of our clients, a high-street fashion retailer, expected an impact on sales volumes and wanted to be in pole position to...

Are U.K. Businesses Serious About CRM? A Survey Says “Yes”

Andy Wood -
A growing number of businesses in the United Kingdom are adding executive positions overseeing CRM, according to a TotalDM survey of the United Kingdom's top 500 companies. In keeping with recent research showing that the CRM landscape has changed significantly in the last four...

Industries With More Customer Data Are More Successful at “Stretching the Brand”

Andy Wood -
The power of a strong brand is such that consumers will happily pay 37 percent more for their preferred, established brand, according to Simon Broadbent of the Leo Burnett Brand Consultancy. Brand managers are seemingly relentless in their search for new ways of...

New Posts

Groundbreaking CX Research


MarketPlace

Featured Listings

Hooked On Customers: The Five Habits of Legendary Customer-Centric Companies

Combining his own professional experiences working as a CEO with his extensive research and expertise as an international authority on customer relationships, author Bob Thompson reveals the five routine organizational habits of successful customer-centric businesses: Listen, Think, Empower, Create, and Delight.

Put the Customer Experience First: How to Up Your Omnichannel Service Game

[09/26/2019] Today’s consumers expect a seamless or “omnichannel” service experience, but due to legacy technologies many consumers are still forced to navigate siloed channels. Learn how brands can use modern technology to empower customers and agents to switch between phone and messaging, without losing context.

How “Redefined Customer Loyalty Programs” Can Change the Way You Do Business

Customer loyalty programs are often equated with simple “earn/redeem” reward schemes, which cannot address “loyalty” in its entirety. Learn how to achieve customer experience excellence using “Redefined Customer Loyalty Programs” as a framework to enable your company to gain & utilize a deep data-driven understanding of your customers.

All Listings »

© 1998-2019 CustomerThink Corp.