Home Authors Posts by Mark Magnacca

Mark Magnacca

Mark Magnacca
Mark Magnacca is the President and co-founder of Allego, and has spent the last 15 years helping sales leaders shorten the sales cycle and distribute their best ideas faster. Prior to co-founding Allego, Mark founded Insight Development Group, Inc., a leading Sales and Presentation training firm specializing in the Financial Services industry. As a former financial advisor, Mark brings a unique perspective to the world of consultative selling. Mark is a graduate of Babson College and resides in the Boston area.

How a Trick You Learned in 3rd Grade Can Help You Master Sales

At this point we’ve probably all heard the advice about cramming the night before a big test: You’re wasting your time since the human...

Using Technology to Engage the Millennial Workforce

Like Jeff Corwin slogging through the Everglades in pursuit of some exotic bird, today’s sales leaders are on a desperate quest to find the...

For Sales Learning, It’s All About the Journey

The buying landscape has undergone dramatic changes in recent years and gone are the days when B2B sellers had the upper hand in the...

Consistency: The Missing Piece to Sales Success

Imagine you’re looking to make a new purchase. You do your research, sign up for emails and download marketing materials. Then you get on...

Mobile-Video: The New Tool for Optimizing Sales Enablement

The availability of engaging and valuable sales training content has long been a priority for most companies. However, over the past few years, sales...

New Posts