This is the latest in a series of weekend posts highlighting a wide variety of applications we think are pretty cool. Most have to do with sales, marketing and productivity. Check out past featured apps here.
Curious how your business stacks up to competitors online? Rival IQ can tell you. Simply add your URL and those of your competitors (or partners, or whomever), and it’ll give you reporting on how you stack up on Facebook, LinkedIn, Twitter and two key SEO factors from SEOMoz.
Over time, Rival IQ will watch for you changes in the competitive market – which competitors are clearly putting more focus on adding followers, or posting more content, or adding to their inbound links to increase SEO value.
You can also see when competitors make changes to their Web sites – new copy, new executives, new feature descriptions and more.
It’s available as a paid monthly product, but the 30-day free trial is worth checking out.