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Matt Inman

Matt Inman
Matt Inman is the Director of Customer Experience & Satisfaction at American Family Insurance where he has worked for over 13 years. Prior to his current role he managed the Marketing Intelligence Unit and the Primary Research Unit. In these roles he has led efforts for the creation of the corporate customer satisfaction measurement, reporting and rewards program for both agents and call centers. He also leads the corporate customer satisfaction planning and improvement efforts for the company. Prior to working at American Family Insurance he worked in research consulting, in the energy industry, for a US Congressman and for Miller Brewing.

Is Customer Experience Just About Chasing a Great Score?

A couple of years ago, on a day I had taken off from work, I took my car to the local dealership for some...

Joining a Gym is Not the Same Thing as Being Healthy – CXEvolution

How common is it for people to start the New Year out with a good intention of doing something better for themselves, their family,...

CX Financial Services Journey Mapping

In both marriage and CX, it is the little things that make a big difference. A commonly known figure for the past couple of decades...

Time for your CX Program Grade: Part 2

CX Grades: Part two Car Mechanic Saving Grace In another recent experience when I took my car in to get serviced I was very disappointed…

School Is Back In Session: Time for your CX Program Grade

Like millions of other households, the start of September brings the groans from my kids who have to start waking up early again to...

Five Steps to Uncovering the Real Customer Experience Journey

This post comes from chapter 8 of MaritzCX’s new book Customer Experience is Your Business. Download the free ebook here. When I was growing...

Using the Voice of Customers to Drive Change at American Family Insurance: Inside Scoop with Matt Inman

CustomerThink Inside Scoop Interview recorded May 2, 2014, transcribed and edited for clarity. Bob Thompson: Hello, this is Bob Thompson of CustomerThink, and welcome to…

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