Mark Magnacca

Designing Better Sales Training Programs

Is it possible that some training programs don’t measure the business outcomes that CEOs expect to see? It’s crucial when dedicating time and effort...

Using Video on the Journey to Sales Certification Success

Practice makes perfect they say, but it is always necessary to navigate a salesperson the right way to follow the path to success step-by-step....

Tackling Sales Training with Football-Inspired Video Playbooks

Having a great playbook, filled with the collective wisdom of your all-star reps, can be the difference between winning and losing in today’s highly...

Will Technology Kill the National Sales Meeting?

Early sunsets, trees exploding with color, and Jets fans tearing out their hair after yet another mind-blowing loss. Yes, it’s the season for planning...

Reinforcement Learning: How to Make Your Sales Training Stick

Effective sales training isn’t to be underestimated. As veteran sales reps, we know from past experience that the success of an organization can be...

How a Trick You Learned in 3rd Grade Can Help You Master Sales

At this point we’ve probably all heard the advice about cramming the night before a big test: You’re wasting your time since the human...

Using Technology to Engage the Millennial Workforce

Like Jeff Corwin slogging through the Everglades in pursuit of some exotic bird, today’s sales leaders are on a desperate quest to find the...

For Sales Learning, It’s All About the Journey

The buying landscape has undergone dramatic changes in recent years and gone are the days when B2B sellers had the upper hand in the...

Consistency: The Missing Piece to Sales Success

Imagine you’re looking to make a new purchase. You do your research, sign up for emails and download marketing materials. Then you get on...

Mobile-Video: The New Tool for Optimizing Sales Enablement

The availability of engaging and valuable sales training content has long been a priority for most companies. However, over the past few years, sales...

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