Editor's Picks
Thought Leadership Articles
GenAI as a Catalyst for Workforce Enhancement: 10 People Strategy Considerations
We are amid a GenAI revolution. GenAI burst into our personal and professional lives so abruptly in 2022 that many companies are still playing...
GenAI Language Models: Scope and Typical Use Cases
After writing a good number of times about how to responsibly use AI, especially generative AI and how to find the first use cases...
Role of Chief Customer Officer: Ensuring that Customer-Centricity is at the Heart of Business
The role of CCO has historically been viewed as a bridge between the customer and the business, primarily focusing on customer service and corporate...
How to Increase the Influence of B2B Marketing: The Content Value Equation
Value. It's become a buzzword of little…value. What does it mean to B2B buyers? Often, companies think of value in relation to their business...
Think Tank Discussions
8 Signs That Your Team or Company May Not be a Customer First Team
While your slogans, support site, and company all promote customer first, here are eight signs that this may not be the truth.
Dovetail Launches Channels, Redefining How Product Teams Leverage Customer Insights
New solution will help companies build products people love and actually need by understanding and meeting their requirements