ZoomInfo’s EverFresh Provides Automatic Supply of Prospects, Guarantees Price


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New feature increases marketing database by 10% to 15% per quarter

Editors: This news release is also available on the Web.

Aug 13, 2012 — Waltham, Mass. — B2B marketers can have a constant supply of new, just-verified prospects that match very specific criteria, thanks to ZoomInfo’s EverFresh, the latest feature from business information provider ZoomInfo.

EverFresh is available to ZoomInfo customers who purchase customized prospect lists. Once ZoomInfo’s data experts understand a customer’s target market, they can continue to provide new records that match the customer’s exact requirements. With EverFresh, a one-time list purchase never has an expiration date because it becomes an ever-expanding source of highly-relevant data, refreshed automatically every 90 days.

The prospect data comes from ZoomInfo’s detailed profiles of 50 million businesspeople and five million businesses and includes validated email addresses, titles, direct phone numbers, etc.

ZoomInfo’s EverFresh benefits include:
• Offers an affordable price-per-record, guaranteed not to change during contract term
• Provides new contacts every 90 days (or earlier on request)
• Does not duplicate existing database records
• Saves time and costs and improves efficiency
“We can expand a company’s marketing, CRM and/or SFA database by 10 percent to 15 percent a quarter,” said Yonatan Stern, ZoomInfo’s founder and chief scientist. “Business information changes constantly – new people are hired, employees leave, companies get acquired, etc. No other business information provider offers such an easy, reliable way to keep sales and marketing teams humming with timely, actionable data.”

For more information about EverFresh, visit www.zoominfo.com/business/everfresh.

About ZoomInfo
ZoomInfo(tm) provides just-verified, detailed profiles of 50 million businesspeople and five million businesses, plus the market’s most powerful tools for prospecting, lead generation and recruiting. Free business contacts are available through the ZoomInfo(tm) Directory. The company’s premium products include the award-winning ZoomInfo(tm) Pro, ZoomInfo Data Services and ZoomInfo Enterprise Solutions. Follow ZoomInfo on Facebook, LinkedIn, Twitter and the ZoomInfo blog. For more information, go to www.zoominfo.com or call (781) 693-7500.

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