In an earlier blog post I asked the question, “Can you trust peer-reviews.” My comments stemmed from the growing concern that Yelp.com was exploiting small business. Owners complained that Yelp would not let them comment on peer-reviews or remove one. Yet, there appeared to be evidence that Yelp itself, was manipulating reviews.
Well, media pressure had an impact. Yelp will now allow business owners to rebut comments. There was a tremendous amount of online outrage aimed at their exploitative behavior. There were also a number of very influential talk radio shows on the topic.
Nice to see “we the people” have some power and can exert it to get “fair play.”
