{"id":965076,"date":"2020-06-08T17:55:24","date_gmt":"2020-06-09T00:55:24","guid":{"rendered":"http:\/\/customerthink.com\/?p=965076"},"modified":"2020-06-09T10:20:01","modified_gmt":"2020-06-09T17:20:01","slug":"net-promoter-score-something-every-sales-leader-should-use","status":"publish","type":"post","link":"https:\/\/customerthink.com\/net-promoter-score-something-every-sales-leader-should-use\/","title":{"rendered":"Net Promoter Score – Something Every Sales Leader Should Use"},"content":{"rendered":"
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Photo by Nick B.<\/figcaption><\/figure>\n

Sales leaders have at least one thing in common: The challenge of keeping track of their sales teams’ performance.<\/p>\n

Many blogs have been written about sales metrics or sales KPIs offering sales managers advice about which metrics they should be leveraging to address this challenge. In this article, I will cover one of the metrics I have specialized in; the net promoter score.<\/p>\n

Firms use KPIs or key performance indicators to track the performance of their business, teams, or people against goals. Blogspot<\/a> mentions net promoter score or NPS as one of those key sales metrics. You can use NPS to measure how likely it is that your customers will recommend your products or services to somebody else. <\/p>\n

This metric is of particular interest as it explains the customer’s perspective rather than merely the sales figures. The salespeople who are competitive might oversell a product and make promises that the product may not fulfill in terms of functionality or features. Of course it can be because of pressure as the salesperson must meet his\/her sales quota. Whatever the case may be, NPS can serve as an important metric to assess the customer’s satisfaction with the service or product the firm offers. However, this does not mean that a negative score is solely because of the person who sold or delivered the product. Rather, it could very well be that the product itself is not what the customer expected.<\/p>\n

How it works is that you simply ask your customers to give you a rating from 0-10 where 10 means that they are very likely to give you a recommendation and 0, well I think you guessed it. There are three categories that survey participants fall into:<\/p>\n