{"id":930112,"date":"2019-04-24T03:28:28","date_gmt":"2019-04-24T10:28:28","guid":{"rendered":"https:\/\/www.jillkonrath.com\/sales-blog\/flexible-slides-key-to-conversational-sales"},"modified":"2019-04-24T03:31:38","modified_gmt":"2019-04-24T10:31:38","slug":"why-flexible-slides-are-the-key-to-conversational-sales","status":"publish","type":"post","link":"https:\/\/customerthink.com\/why-flexible-slides-are-the-key-to-conversational-sales\/","title":{"rendered":"Why Flexible Slides are the Key to Conversational Sales"},"content":{"rendered":"

Recently I interviewed Luke Goetting, Director of Puffingston Presentations for an Engaging Presentations video series<\/a> I did with Prezi. His expertise is in “transforming stale business presentations into visually engaging stories.” That’s why I asked him to share his thinking with you.<\/p>\n

Best practice sales techniques and corporate slideshows just don\u2019t seem to get along.<\/p>\n

To appreciate the extent of the problem, consider Jill\u2019s own assessment: \u201c95% or more of the presentations I see actually HURT your chances of success. They’re long. They’re all about your company, your products and your services. Blah…blah…blah.\u201d<\/p>\n

You\u2019ve undoubtedly experienced the Power(pain)Point yourself: linear, pre-scripted presentations simply don\u2019t align with the dynamics of a consultative sales meeting\u2014forcing you to choose between an obligatory slideshow or abandoning your slides altogether.<\/p>\n

But what if slides could be more\u2026flexible? <\/em><\/h3>\n

What if you could easily navigate to the content your prospect is most interested in? That\u2019s the idea behind Flexible Slides.<\/p>\n

Simply stated, Flexible Slides is a reimagining of your corporate slideshow from one long narrative into a series of bite-sized mini-presentations that can be selected based on prospect interests.<\/p>\n

Instead of going through your slides in order, you can add strategic menu and navigation options (just like websites and apps) that jump to different parts of your presentation.<\/p>\n

\"ipD<\/p>\n

The goal is to give sales professionals a best of both worlds experience: highly relevant, engaging slides that complement<\/em> the flow of a sales conversation, not dictate it. <\/p>\n

For example, here are three ways that you can use Flexible Slides to make a presentation flow more naturally:<\/p>\n

    \n
  1. Does your company offer three core services?
    Show a slide with all three listed, let the prospect tell you what she\u2019s most interested in, then click to jump to that set of slides.<\/li>\n
  2. Have a success story that would perfectly address your prospect\u2019s question?
    Click a link that takes you to a slide with all <\/em>of your success stories and choose the one you want to share.<\/li>\n
  3. Is your prospect running out of time?
    Navigate to your \u201cCall to Action\u201d section and close the deal!<\/li>\n<\/ol>\n

    You get the idea. But check out how it works in action in this quick overview.<\/p>\n

     <\/p>\n