RightNow CX February 10 Includes Increased Reach with Cloud Monitor and
\nCommunity Enhancements, Helps Organizations Harness the Social Web to
\nImprove Customer Experience <\/p>\n
Bozeman, Mont. , February 17, 2010<\/p>\n
RightNow (NASDAQ: RNOW) today unveiled RightNow CX February 10, the customer experience suite, which includes new social functionality <\/a>to help organizations deliver a better customer experience. <\/p> Today’s consumers are informed, connected and more vocal. They expect that their experience with a company will remain consistent and feel seamless as they traverse social and traditional channels. As a result, companies are under pressure not only to quickly identify strategies and technologies to keep up with the increasing number of customers interacting about their brand on the social web, but also to ensure that social efforts are part of their cohesive customer experience strategies.<\/p> RightNow CX February 10 gives organizations a way to listen and respond to conversations with their consumers on the social web and build branded communities to cultivate their own conversations – all seamlessly integrated with the web experience <\/a>and contact center experience<\/a>. <\/p> “One key to getting an ROI is making social media part of how people get their job done. This requires that social media not be deployed as an isolated, point application, but rather seen as part of the key infrastructure and as an application that is used to get customer service work done and to improve the customer experience.” “Best Practices: Five Strategies For Customer Service Social Media Excellence,” Forrester Research, Inc., August, 2009.<\/p> RightNow CX February 10 connects organizations with consumers on the social web, which drives the delivery of a more complete customer experience aligned with customer expectations: <\/p> Better Social Experiences with RightNow CX <\/p> RightNow Community applications <\/a>help organizations build branded communities for connecting and engaging with consumers. What’s new in RightNow CX February 10:<\/p> <\/p> RightNow Cloud Monitor <\/a>gives organizations a way to be part of customer conversations on social network sites like Twitter, Facebook, MySpace and YouTube. What’s new in RightNow CX February 10:<\/p> “By engaging with consumers in the social web and connecting it to the overall customer experience, companies can turn consumers into loyal and vocal advocates. RightNow uniquely provides a comprehensive customer experience suite that weaves the social experience across the entire customer journey.” “As a leading online retailer with a growing number of web stores, monitoring what’s being said about our brands on social sites allows us to respond quickly to customers, and increases our positive engagement. Using RightNow CX helps us tightly connect the activities on the social web with our overall customer experience strategy and system.” “It’s important to understand the potential of social networking and the customer experience as well as how these technologies can be harnessed to deliver on corporate objectives. B2C companies in consumer goods, retail, life science, healthcare, and high tech, in particular, must treat social networking as more than a short-term phenomenon and develop plans to integrate this new channel into its CRM—or, if you prefer, customer experience—strategy.” RightNow is a registered trademark of RightNow Technologies, Inc. NASDAQ is a registered trademark of the NASDAQ Stock Market.<\/p>\n","protected":false},"excerpt":{"rendered":"RightNow CX February 10 Includes Increased Reach with Cloud Monitor and Community Enhancements, Helps Organizations Harness the Social Web to Improve Customer Experience Bozeman, Mont. , February 17, 2010 RightNow (NASDAQ: RNOW) today unveiled RightNow CX February 10, the customer experience suite, which includes new social functionality to help organizations deliver a better customer experience. […]","protected":false},"author":6827,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[129],"tags":[],"_links":{"self":[{"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/posts\/73800"}],"collection":[{"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/users\/6827"}],"replies":[{"embeddable":true,"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/comments?post=73800"}],"version-history":[{"count":0,"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/posts\/73800\/revisions"}],"wp:attachment":[{"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/media?parent=73800"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/categories?post=73800"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/tags?post=73800"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nCustomer Experience in a Social World <\/h3><\/p>\n
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\nBetter Social Experiences with RightNow CX<\/h3>
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RightNow CX February 10 connects organizations with consumers on the social web, which drives the delivery of a more complete customer experience aligned with customer expectations: <\/p>\n
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<\/li><\/ul>\nComments on RightNow CX February 10<\/h3>
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John Kembel<\/a>, vice president of RightNow’s Social Experience Center of Excellence<\/p>
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Lisa Larson, director of customer service, drugstore.com<\/p>
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AMR, RightNow Technologies Brings Social Into the Customer Experience<\/a>, Chris Fletcher, November 2009<\/p>\nAbout RightNow <\/h3>
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RightNow is helping rid the world of bad experiences one consumer interaction at a time, seven million times a day. RightNow CX, the customer experience suite, helps organizations deliver exceptional customer experiences across the web, social networks and contact centers, all delivered via the cloud. With more than eight billion customer interactions delivered, RightNow is the customer experience fabric for nearly 2000 organizations around the globe. To learn more about RightNow, go to www.rightnow.com<\/a>.<\/p>
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