{"id":73513,"date":"2010-03-07T09:15:00","date_gmt":"2010-03-07T17:15:00","guid":{"rendered":"http:\/\/customerthink.com\/do_not_forget_innovation_is_a_key_part_of_social_business\/"},"modified":"2010-03-07T09:15:00","modified_gmt":"2010-03-07T17:15:00","slug":"do_not_forget_innovation_is_a_key_part_of_social_business","status":"publish","type":"post","link":"https:\/\/customerthink.com\/do_not_forget_innovation_is_a_key_part_of_social_business\/","title":{"rendered":"Do not forget: Innovation is a key part of Social Business!"},"content":{"rendered":"
I came across an interesting blog post How Can Web Tech Help Enterprises with Innovation Management?<\/a>. In his book The Innovator’s Dilemma, Professor Clayton Christensen of Harvard Business School describes the theory of how large outstanding firms can fail “by doing everything right.” The innovator’s dilemma, according to Christensen, affects companies whose success and capabilities can actually become obstacles in the face of changing markets and technologies. There is no more important an issue on the agenda of top management than driving innovation. In this post, we’ll review the evolution of “innovation management” and how social media has a significant role to play. This is one area where social media can “move the needle” for large enterprises and help them change the very nature of the firm.<\/p>\n<\/blockquote>\n This article also describes what the Innovation 3.0 is.<\/p>\n I would argue that Innovation 3.0 should not only include social media enabled outside of the company idea harvesting channels but also the inside of the company ones.<\/p>\n
\nHere is an abstract:<\/p>\n