{"id":57653,"date":"2012-04-27T11:02:00","date_gmt":"2012-04-27T18:02:00","guid":{"rendered":"http:\/\/customerthink.com\/that_s_remarkable_proof_that_word_of_mouth_works\/"},"modified":"2012-04-27T11:02:00","modified_gmt":"2012-04-27T18:02:00","slug":"that_s_remarkable_proof_that_word_of_mouth_works","status":"publish","type":"post","link":"https:\/\/customerthink.com\/that_s_remarkable_proof_that_word_of_mouth_works\/","title":{"rendered":"That&#8217;s &#8216;Remarkable&#8217; &#8211; Proof That Word Of Mouth Works!"},"content":{"rendered":"<p><strong>Word Of Mouth<\/strong> is still the most powerful form of marketing! That&#8217;s the conclusion from this graphic below that I saw on the <a href=\"http:\/\/socialfresh.com\/word-of-mouth-still-kills-all-other-advertising-forms\/\" target=\"_blank\">Social Fresh website<\/a>. It highlights that <strong>92% of customers trust recommendations from people they know<\/strong> and <strong>70% trust consumer opinions posted online<\/strong>. That compares to around 40% for most forms of &#8216;advertising&#8217;&hellip;..<\/p>\n<p><a href=\"http:\/\/www.andyhanselman.com\/2012\/04\/27\/thats-remarkable-proof-that-word-of-mouth-works\/trust-in-advertising\/\" rel=\"attachment wp-att-6123\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-6123\" title=\"trust-in-advertising\" src=\"http:\/\/www.andyhanselman.com\/wp-content\/uploads\/2012\/04\/trust-in-advertising.png\" alt=\"\" width=\"570\" height=\"486\" \/><\/a><\/p>\n<p><br clear=\"all\"\/><\/p>\n<p>It&#8221;s clear that people are questioning and challenging a lot of &#8216;advertising&#8217; these days &ndash; they simply &#8216;don&#8217;t believe the hype&#8217;!<\/p>\n<p>This highlights the power of &#8216;word of mouth&#8217; &ndash; customers listen to people they trust.<\/p>\n<p>However, as ever, it&#8217;s worth pointing out that &#8216;word of mouth&#8217; only works if there&#8217;s something worth talking about &ndash; people only &#8216;remark&#8217; about <strong>&#8216;remarkable&#8217;<\/strong> stuff!<\/p>\n<p>So, a simple question for you&hellip;<\/p>\n<p><strong>What does your business do that&#8217;s &#8216;Remarkable&#8217; and gets customers &#8216;remarking&#8217; about you to others?<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Word Of Mouth is still the most powerful form of marketing! That&#8217;s the conclusion from this graphic below that I saw on the Social Fresh website. It highlights that 92% of customers trust recommendations from people they know and 70% trust consumer opinions posted online. That compares to around 40% for most forms of &#8216;advertising&#8217;&hellip;.. [&hellip;]<\/p>\n","protected":false},"author":7366,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[128,36],"tags":[],"_links":{"self":[{"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/posts\/57653"}],"collection":[{"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/users\/7366"}],"replies":[{"embeddable":true,"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/comments?post=57653"}],"version-history":[{"count":0,"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/posts\/57653\/revisions"}],"wp:attachment":[{"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/media?parent=57653"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/categories?post=57653"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/customerthink.com\/wp-json\/wp\/v2\/tags?post=57653"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}