{"id":45920,"date":"2013-09-17T14:01:00","date_gmt":"2013-09-17T21:01:00","guid":{"rendered":"http:\/\/customerthink.com\/how_to_succeed_with_crm_the_critical_success_factors_part_3\/"},"modified":"2013-09-17T14:01:00","modified_gmt":"2013-09-17T21:01:00","slug":"how_to_succeed_with_crm_the_critical_success_factors_part_3","status":"publish","type":"post","link":"https:\/\/customerthink.com\/how_to_succeed_with_crm_the_critical_success_factors_part_3\/","title":{"rendered":"How to succeed with CRM: The critical success factors – Part 3"},"content":{"rendered":"
To succeed in the Age of the Customer<\/a>, IT leaders that that support “front-office” business processes cannot afford failed technology initiatives. In recent blogs, I have been sharing the results of a recent Forrester survey of practioners to define and quantify the best practices<\/a> for CRM success.<\/p>\n Working in partnership with CustomerThink<\/a>, Forrester collected opinions from over 600 individuals who had been involved in a CRM technology project as a business professional in Sales, Marketing, Customer Service, or IT.<\/p>\n