With Geoscape, marketers can now reach customers in Europe


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Software-as-Service platform provides instant insights to marketing, media
and distribution challenges across the greater European Community.

Miami, FL – December 03, 2009 – With the European population reaching more
than 750 million, more than 80% of those individuals arrived by migration.
Realizing the constant shift of the population and the increasingly
competitive nature of business, corporations with potential or existing
customers in Europe can now identify where they can be most productive. With
groundbreaking technological advances, corporations can receive detailed
portraits and data that reveal the locations of target consumers, retailers
and distribution partners.

As leading providers of market intelligence services, data and technology
about multicultural consumer behavior, Geoscape and Geoscape Europe BV
announce the launch of its flagship product for new mainstream European

The Geoscape RIntelligence System (GIS) is an online platform to aid in the
development of marketing, media, distribution and strategic planning. Built
on the success of the American version of the Geoscape Intelligence System,
the European edition offers business executives the insights needed to
succeed in today’s competitive environment. For the first time in history, a
simple suite of robust geographical analysis modules is available to capture
economic and retail specific data across the entire region and bordering

Highlights of the GIS Europe include:
. Detailed geo-demographic, retail and consumer data for more than
40 European countries
. Descriptive target location and group profiles
. Market potential measurement from country level down to
neighborhood level
. Dynamic, color-coded maps displaying roads, land mass, terrain,
and satellite views
. Simplistic, multi-dimensional database that allows for detailed
. R.O.I. analytics using potential data and sales results
. Worldwide access via standard internet browser – minimal
instruction required for immediate productivity

About Geoscape and Geoscape Europe BV

Geoscape serves its clients by providing business strategy, analytics,
databases and automated intelligence systems. The online Geoscape
Intelligence System (GIS), the DirecTarget database enrichment system and a
variety of geo-demographic, consumer, business and media databases enable
actionable insights that lead our clients to gain significant business
advantages. Geoscape is a portfolio company of Goldman Sachs, Inc. with
principal offices in New York City and Miami. Geoscape is pleased to have
served most of the Fortune 500 corporations over the last several years.

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