Top 5 reasons people will not follow you on Twitter


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Sometimes you wonder: why? Why people are not following you on Twitter.

Here are top 5 reasons:

1. Make sure your Twitter profile is updated and contains descriptive info on who you are and what you do;
2. Your tweets: if all you do is auto-feed your twitter updates, do not engage in conversations [unless you are CNN ..] people most likely will not follow you;
3. Frequency of your tweets – if you very very casual Twitter user – also can be a flag to not follow you;
4. Numbers: correlation of number of people you follow and people follow you. If you have much higher number of people you follow vs people who follow you back – might make people think twice to follow you or not;
5. Overall number of people you follow. If you follow gazillions of people then some people would think you are not selective and just going after numbers of connections.

And of course these 5 reasons applicable in case of complete strangers looking at your Twitter presence and trying to decide to follow you or not.

Feel free to add your thoughts and your considerations!

Republished with author's permission from original post.

Tatyana Kanzaveli
Tatyana Kanzaveli has broad experiences in sales/marketing/technology areas. She held executive roles in number of start-ups and large multinationals. She was an early adopter of social media/social networking channels, using them to build successful online and face-to-face communities. Tatyana runs strategic social media marketing consultancy . She can be reached on Twitter: @glfceo.


  1. Tatyana: I related to each reason you cited. In about three seconds, I survey all those elements. Religious content doesn’t inspire me to follow, either.

  2. I wonder Andrew whether the point is that messages contrary to our belief systems don’t inspire people to follow. For instance, for me, tweets with religious content do inspire me to follow, but overt Astrological tweets don’t.

  3. Strategy + Content = End Game

    If your goal is religious, as in a charitable organization, christian dating, credit counseling, or even just tweeting to your church members then religious overtones are of a necessity to niche the impact appropriately.

    Religious meta-blogging just for its own sake while trying to run a social media profile for a financial consulting firm is obviously bad business.

    For this do we really need to be reminded about common sense? Doesn’t avoiding political, religious, and age related discussions apply to digital conversations as well as face to face ones?


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