Top Global Enterprise Mobility Trends in 2018


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The continuous rise of flexible working & remote operations has contributed to enterprises significantly thanks to Enterprise Mobility. It has also increased BYOD since over 60% workers are bringing their own devices to work. Security among all the trends will be one to watch out for. Let’s see what other trends in Enterprise Mobility will shape up 2018

Experiential Marketing

Wearables & immersive experiences at work during public events is going to be hugely popular thanks to Apple’s inclusion of AR Kit in iOS 11. This technology will find its place among the enterprises which has not tested this or used this till now. Google too is exploring the options to make it more accessible to the wide range of audiences with their own AR Core platform.

Augmented Reality & Virtual Reality will be a preferred choice for in-house training, work processes and for visual aid. The fact of the matter is that traditional methods of training are less efficient than AR & VR. Having said that, large organizations & big box companies are using AR for their workforce for Warehouse operations. The increase in productivity & reduction in errors & mistakes is evidence that the technology is increasing the efficiency.

Augmented Reality apps can be a delivery tool for teams who are working remotely or out of office. One of the better use case scenarios can be of construction industry where workers can see the concealed structural items such as ducts, wires or pipes. With AR apps, those objects can be identified and visualized to a team of workers for efficient work planning.

Artificial Intelligence

Machine Learning is at the focal point of every discussion ever since the advancements in Artificial Intelligence have picked up the pace. The technology in itself is not mature as of now. A lot of enterprises are yet to make significant progress to leverage its benefits. AI will have a role to play in the ever-evolving Enterprise Mobility throughout the year. Machine Learning will help enterprises in finding patterns, simplify rules to make lean security systems with BYOD policy. Apps based on Artificial Intelligence will play a significant role to detect vulnerabilities & protect Enterprise Networks.

Connected Hardware & Things

To get the best out of connected things, it often needs to be fed data in various ways. For e.g. Amazon Echo needs voice commands or Siri needs voice commands to perform the tasks such as playing music, weather reports, sending an email, text, make calls etc. The device intelligence kicks in to improve the accuracy by in itself over and over again.

There will be a substantial increase in the usage of connected things in 2018. Enterprises will look to simplify their processes with the help of connected things. For e.g. Logistics & Transportation industry can use connected hardware & intelligent things to improve their service, locate their shipments & improve the delivery experience.

With Enterprise Mobility Solutions, organizations can leverage the connected things & improve the process efficiencies to deliver better customer experience.

Colloquial Platforms

Enterprise Mobility will pave a way to many touch points for end consumers. A lot of concerns, issues & questions will arise when customers will access the information, products & services on the websites, social media posts, blogs, articles & newsletters. That’s where chatbots will kick in so that they can respond to questions, answer them and create a basic SLA between enterprises and their customers.

Chatbots will play a huge role in the enterprises as well. Where they can tend to basic requests such as meetings, reminders, information related to holidays and so on. This will free up a lot of time off the support staff so that they can engage themselves in more high-value work. Chatbot interaction will provide the insights on most frequently asked questions, interactions, time of the day etc.

Before enterprises start adopting these technologies and tools, it is important to assess the need and look for a best possible solution. To do that, they have to ensure the potential in Enterprise Mobility so that their ROI objectives get materialized.

Need assessment is important for any organization before it adopts the Enterprise Mobility. Mobility & technology brings out the efficiency of the business process, it reduces the dependencies, costs & TAT for employees.

Kapil Rawal
Kapil Rawal is the Industry Marketing Specialist at Credencys, An avid reader and technology enthusiast, he likes to imagine how startups will build the future of publishing. He's an expert in inbound marketing, content marketing, and lead generation. Follow him on Twitter at @kmrawal.


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