The TAS Group Launches Dealmaker Pulse – Intelligent Social Networking for Sales


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Combines proven sales methodology and smart technology to post critical deal
alerts and updates on sales opportunities and accounts

SEATTLE – June 14, 2010 – The TAS Group , the
world leader in smart sales performance automation, today announced
DealmakerR Pulse, which provides intelligent social networking for sales,
with instant objective deal alerts. Pulse lets you keep your ‘finger on the
pulse’ of critical sales events and customer sentiment by following sales
opportunities and accounts, and integrating social network feeds from
Twitter and LinkedIn. Pulse is available as part of the Dealmaker Sales
Performance Automation platform.

Dealmaker Pulse improves knowledge and collaboration across sales teams.
With permission, anyone can follow any sales opportunity, account or user
and Pulse advises them, in real-time, of what’s changing. Pulse allows
sales people and management to interact with each other around deals and
accounts, using the familiar metaphor of popular micro- blogging
technologies like Twitter.

Additionally, since Pulse is based on the Dealmaker Sales Performance
Automation platform, it benefits from the TASR sales methodology, and the
automated sales process coaching that Dealmaker provides. For the first
time, business-to-business sales organizations are provided with informed,
instant, objective deal alerts as part of their social networking
conversations. This automated, high-value content generation is unique, and
ensures that these notifications are relevant, timely, and benefit from
sales best practices. Moreover, since Pulse brings the information to you,
it dramatically reduces surprises that plague sales management when the
status of important deals suddenly changes.

“With Dealmaker Pulse, my sales opportunities, my accounts and my customers,
and those of my team, effectively talk to me, and keep me up to date on what
is going on,” said York Baur, chief marketing officer for The TAS Group.
“This helps me to sell smarter, and manage my business better. Pulse’s
ability to enable, encourage and extend conversations between sales people
around deals and accounts will help make internal social networking truly
useful in the corporate sales setting.”

Dealmaker Pulse can be integrated with CRM systems from
Oracle, Microsoft, and SAP. For Chatter users, Pulse
complements Chatter adding intelligence with objective deal alerts informed
by sales methodology and deal progress.

“Dealmaker Pulse will dramatically improve the way sales teams share
information and best practices,” said Jim Ninivaggi, research analyst at
SiriusDecisions. “What is most exciting is how Pulse can automatically
provide real-time insights to the salesperson and their manager based on
intelligence it gathers from Dealmaker. For the salesperson, Pulse delivers
real-time expertise to help guide them through their deals. For managers,
Pulse proactively alerts them to changes in the deals across their field
force, allowing them to provide coaching at the point that it is needed.
This combination of machine and human intelligence and coaching will no
doubt have the ability to fundamentally boost sales performance across the

Dealmaker Pulse is available now from The TAS Group as part of the company’s
Dealmaker 7.0 offering. For more information, visit and
the Dealmaker Magic channel on YouTube (

About The TAS Group

The TAS Group ( provides sales performance automation to
companies that want to achieve sustained, predictable and profitable revenue
growth. It exists to guide and motivate global sales teams to win
profitable business faster from target customers through a combination of
methodology, process and technology. The TAS Group has helped over 750,000
sales professionals succeed and has global presence serving organizations in
all major global economies with native language speaking, culturally attuned
sales effectiveness experts, and solutions available in up to 14 languages.
The TAS Group delivers proven sales methodology and process with its
Dealmaker on-demand sales performance automation platform, which integrates
with popular CRM products from, Oracle, and Microsoft. The
TAS Group hosts and moderates the Sales 2.0 Network
(S20N,, a global,
virtual thought leadership forum to discuss issues relevant to sales
professionals in a Web 2.0 world. The only sales effectiveness organization
with continuous multi-million dollar investment in its own methodology and
technology R&D center, The TAS Group is headquartered in Seattle, with
international headquarters in Dublin, Ireland, and Reading, England.


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