The Hidden Value of an IP Portfolio – Just ask Dell


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Value creation is the performance of actions that increase the worth of goods, services and businesses. It benefits customers, who receive improved products and services, as well as shareholders of the company who wish to see their stake appreciate over time.

How does a company create and maintain value?

Through innovation processes that build a portfolio of patented intellectual property. A company’s value is not only measured by its annual revenue, but also by the worth of its IP portfolio.

In the past few years, Dell has acquired an extensive IP portfolio as it shifted focus from hardware to the tech market. According to the U.S. Securities and Exchange Commission, Dell owns 3,449 patents and another 1,660 patent applications pending as of last year. Virginia-based firm M*CAM, which specializes in valuing corporate intellectual property, states that careful analysis of Dell’s IP portfolio has revealed hidden value in the company. Dell’s US patent portfolio includes fixtures for desktop, notebook and mobile devices, battery and power management technology-related patents, hard drives, storage systems, server technologies and wireless patents. Dell certainly understands the value of intellectual property.

Read the rest of the story at Robert’s Rules of Innovation:

Republished with author's permission from original post.

Robert Brands
Innovation Coach and Author of "Robert's Rules of Innovation" Past CEO of Airspray the manufacturer that brought instant foaming dispensers like hand soap to market


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