The 10 Best Companies for Corporate (Digital) Transformation


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Companies must become faster, more agile and more willing to experiment on many levels if they want to succeed. For many companies, this requires a corporate transformation rather than just small adjustments.

I am doing lots of research on this and here you get an overview of my favorite companies and organizations to observe and interact with. I truly believe that their efforts can inspire you and your colleagues and bring your company insights that can help make your company even better.

GE: They are top of my lists because of their FastWorks program and their push towards digital. Big changes in an even bigger organization. This commercial really sums up the challenge GE has with regards to perception which is key for any transformation project. I think they will be just fine in the coming years :-)

Koc Holding: Chances are that you have never heard about Koc Holding. But hey, they are just the leading conglomerate in the world´s 10th largest economy, Turkey. You will hear more about this group in 2016. Why? They are working on cool programs to become more global (sending top executives to week long programs in Silicon Valley) and pushing the thinking of the HR role in shaping the future capabilities of Koc Holding. (Disclaimer: I am working with Koc Holding on their Silicon Valley trips).

Haier: I have to be honest with you here. I only have a few contacts within Haier and I have not yet done any work with them. But articles like this one speaks in volumes about why this company is worth paying attention to if you are serious about corporate transformation.

The City of Dubai: This one is different than the others on the list, but I just have a ton of respect for any company or organization that can write a plan their development towards 2021 without mentioning the word or term innovation even ONE single time. Just check this: Dubai Plan 2021

Zappo´s: We do really know what will happen with their holacracy experiment, but it is definitely worth following regardless of the outcome. Heck, we can learn just as much or even more from failure as we can from success. Zappo’s is learning as they go along. That puts them well ahead of most of companies.

Electrolux and P&G: Transformation will only take root when it happens outside the traditional core functions. Electrolux is building strong capabilities SEI (supplier-enabled innovation) and P&G has a visionary team within their engineering setup that tries to bring their Connect & Develop efforts beyond products and technologies.

Metlife and DBS Bank: Two financial companies in Singapore that I like because of their efforts and willingness to experiment with their development of innovation and intrapreneurial capabilities as well as with their pushes to become even more digital.

SAP: This company was in trouble not so long ago. They decided to eat their own dog food and began on a journey to become a truly digital company. Although I noticed some important glitches in their efforts to bring us the perception of a large startup during a recent visit, they definitely deserve lots of respect for their digital efforts. It becomes easier to trust the advice of a vendor when they live their own advice.

Are there other (large) companies or organizations that I should look into with regards to their efforts on corporate transformation? Why?

Republished with author's permission from original post.

Stefan Lindegaard
Stefan is an author, speaker, facilitator and consultant focusing on open innovation, social media tools and intrapreneurship.


  1. Thank you for this summary. I as well have been researching, consulting and writing on Digital Transformation.

    I have found he work of Nestle in digital marketing has been transforming . Happy to share and compare notes best Ira


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