TeleTech Launches Net Promoter Accelerator to Drive Real-Time Increases in Customer Value


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New Exclusive Solution Improves Net Promoter Score by Integrating Strategy, Software and Services at the Point of Customer Contact

DENVER, Colo., June 13, 2012 — TeleTech Holdings, Inc. (NASDAQ: TTEC), a leading global provider of technology-enabled customer experience solutions, today announced the launch of TeleTech’s Net Promoter® Accelerator solution. This new solution, created through an exclusive partnership with Satmetrix Systems, Inc., offers clients the ability to identify brand promoters and detractors, and respond in real time to drive increased customer value across all channels.

In February 2012, TeleTech commenced its exclusive relationship with Satmetrix, the co-developer of the Net Promoter® Score, to bring a solution to the market that helps companies identify the drivers of Net Promoter and put them into action. The solution brings strategy, software, and services together to improve customer interactions that directly impact business outcomes. Satmetrix is the leading provider of cloud-based customer experience software for companies worldwide.

“TeleTech’s Net Promoter ® Accelerator solution provides companies with a tangible customer experience dashboard to identify trends and create targeted, actionable interaction strategies to drive increased customer value,” said Ken Tuchman, founder, chairman and chief executive officer of TeleTech. “For 30 years, TeleTech has been a leading force in delivering exceptional customer experiences across all channels. This latest introduction reflects our ongoing commitment to innovation and increased customer value for our Global 1000 clients.”

Designed as an enterprise solution, TeleTech’s Net Promoter® Accelerator solution leverages Peppers & Rogers Group’s, (a wholly-owned subsidiary of TeleTech Holdings Inc.), strategy expertise and Satmetrix’s software with TeleTech’s customer management and revenue generation services. The integrated solution enables companies to identify brand promoters and detractors in real time, and then effectively react to mobilize the promoters and recover the detractors. TeleTech’s Net Promoter® Accelerator solution includes:

• Data-driven strategies to help companies identify whether customers are promoters, passives or detractors, and discover the drivers for their brand passion or frustration;
• Software that puts a structured discipline around the ongoing measurement of customer engagement and loyalty;
• Training and Net Promoter certification options for all service professionals (whether part of a TeleTech solution or part of a stand-alone client operation); and

• Technology-enabled trigger-based communications designed to mobilize promoters or recover detractors.

For nearly 30 years, TeleTech and its subsidiaries have helped the world’s most successful companies design, enable, manage and grow customer value through the delivery of superior customer experiences across the customer lifecycle. As the go-to partner for the Global 1000, the TeleTech group of companies delivers technology-enabled solutions that maximize revenue, transform customer experiences and optimize business processes. From strategic consulting to operational execution, our more than 41,000 employees drive success for clients in the communications and media, financial services, government, healthcare, technology, transportation and retail industries. Through the TeleTech Community Foundation, the company leverages its innovative leadership to ensure that students in underserved communities around the globe have access to the tools and support they need to maximize their educational outcomes. For additional information, please visit

Net Promoter, Net Promoter Score and NPS are trademarks of Satmetrix Systems, Inc., Bain & Company, Inc. and Fred Reichheld. Product and company names mentioned herein are the registered trademarks and property of their respective owners.

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