Sword Ciboodle voted a Top 10 call centre technology

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Readers of Call Centre Helper recognise company’s strengths in the contact
centre

Glasgow, U.K. – December 3, 2009 – Sword Ciboodle, provider of
customer-oriented business software and services, today announced that it
has been voted as one of the Top 10 Call Centre Technologies of 2009 by
readers of Call Centre Helper, the U.K.’s leading online call centre
publication. The product was voted fourth overall in a competition that
encompassed all aspects of contact centre technology.

“Sword Ciboodle was clearly recognised by our readers as one of the key
players in call centre technology,” said Jonty Pearce, editor, Call Centre
Helper. “The comments received from voters reflected Sword Ciboodle’s
ability to respond swiftly to the ever changing call centre environment, and
also its capacity to improve the customer experience.”

Call Centre Helper released some of the comments made by voters about Sword
Ciboodle, which included:

“This product allows for the fastest, most robust solution development for
changing environments.”

“Application is very intuitive and fast. Provides all tools needed by call
center agent to process calls efficiently and provide an excellent customer
experience.”

“Has provided a great reporting tool that has increased our sales
performance and allowed us to provide targeted coaching and tips to our
associates.”

A complete list of the Top 10 Call Centre Technologies can be viewed at:
www.callcentrehelper.com/the-top-10-call-centre-technology-for-2009.htm

“We are delighted to have made the Top 10 list, particularly as this year’s
list was voted for by the readers of Call Centre Helper,” said Kenny Bain,
CEO, Sword Ciboodle EMEA. “It is particularly pleasing that voter feedback
reflected our product’s strength in responding to change, which is one of
Sword Ciboodle’s key differentiators in this sector.”

About Call Centre Helper
Call Centre Helper is the leading call centre magazine – a free, online
weekly magazine aimed at giving call centre people up-to-the-minute advice
on how to make their businesses work more effectively.
Separated in to four distinct areas – call centre management; call centre
technology; call centre life; and call centre jobs – the aim is to help
readers navigate as swiftly as possible to the area that interests them
most. To this end, there are lots of regular features, such as a Question
and Answer column that asks people with real-life call centre experience to
answer the real-life problems faced by their peers in the industry, and a
monthly “How Do I” editorial, offering guidance on all sorts of matters
relating to the working world. www.callcentrehelper.com

About Sword Ciboodle
Sword Ciboodle helps improve the way large organisations interact with their
customers. The combination of award-winning, process-managed CRM software
and specialist consulting and delivery services help Sword Ciboodle’s
clients achieve higher revenues from their customers and reduce operational
costs. Sword Ciboodle is consistently recognised by industry analysts as one
of the world’s leading customer-centric technology providers. For more
information, please visit www.sword-ciboodle.com .

About Sword Group
Sword Group delivers high value business applications to the world’s largest
companies globally.
With operations in 37 countries, Sword today employs over 2000 people and in
fiscal year ending December 2007 generated $263m in consolidated revenue.
An international leader in the delivery of Business Process Improvement
solutions, Sword’s skills, infrastructure and experience help our customers
across regulated industries optimise performance, increase efficiencies and
maximise return on investment.
With flexible delivery options, including On Demand and On Premises,
combined with our extensive industry expertise, Sword provides comprehensive
support to customers across insurance & healthcare, energy, banking &
finance, telecoms, utilities, engineering & construction and government.

For more information, please visit www.sword-group.com .

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