StayinFront Announces CRM 12


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StayinFront CRM Upgrade Aims at Increasing Sales Success While Boosting
Manager Performance

FAIRFIELD, N.J. (May 11, 2010) – StayinFront, Inc., a leading global
provider of CRM and decision support solutions, announced today an all new
version of its flagship product, StayinFront CRM 12.

StayinFront CRM 12 brings customer relationship management to a new level,
boasting features aimed at increasing CRM efficiency for sales reps and
managers both in the office and in the field. Complete with powerful
analytics built into the system, StayinFront CRM 12 is designed to perform
seamlessly and effortlessly.

“StayinFront CRM 12 helps field reps increase sales success while giving
managers a much better view of the sales team’s activities and progress,”
said Ken Arbadji, Vice President of North American Sales at StayinFront.
“With CRM 12, users can have a rich source of customer data available to
them at any time. They also have an intuitive system enabling them to gain
meaningful insights that can be used for planning future sales strategies.”

Configurable Key Performance Indicators (KPIs) are an important management
tool, enabling users to have full tracking and history available system-wide
so that trends can be analyzed quickly. KPIs are displayed using colorful
graphic visualizations, showing measurements including sales and revenue
goals, service and satisfaction. KPIs can even trigger both automatic and
manual tasks when linked to workflow.

“StayinFront CRM 12 is the first CRM system to incorporate a KPI engine,”
said Michael Hart, Executive Vice President of Research and Development at
StayinFront. “A user can define KPIs and action trends and results as well
as decide how and where KPIs are displayed. KPIs can be incorporated into
virtually any report or view in the system, giving everyone in the
organization a clear picture of what’s important.”

The new Keyword Search feature in CRM 12 is closely integrated with WindowsR
Search, allowing users to search across CRM data, emails and documents in a
single search. StayinFront CRM 12 is also ready to integrate with
Enterprise Search platforms.

Individuals and teams benefit from CRM 12 since it is specifically designed
to improve a sales team’s ability to collaborate, communicate and share
vital information. CRM 12 makes it easy for WindowsR and Microsoft Office
users to use the CRM system effectively. From within the WindowsR desktop,
users can drag and drop documents to and from the CRM system, allowing
documents to be shared among team members and thus enabling the sales force
to become better informed.

Another key feature of StayinFront CRM 12 is the seamless integration
between Microsoft OutlookR and StayinFront CRM, enabling appointments in CRM
12 and Outlook available as “one view,” making it easy to coordinate
meetings and schedules. CRM 12 integrates with Microsoft Outlook to allow
users to engage with the CRM system while performing day-to-day tasks, such
as reviewing incoming email with greater user efficiency.

“StayinFront CRM 12 gives sales reps and managers the tools they need to
help solve business challenges, improve sales effectiveness and increase
productivity,” said Arbadji. “The flexibility to configure elements within
CRM 12 makes it completely adaptable to the way teams and individuals want
to work.”

For more details about StayinFront CRM 12, please visit

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About StayinFront

For 20 years, StayinFront has been a global leader in the development,
delivery and support of leading CRM and decision support tools. From new
products such as Edge and Web Detailing to the full suite of online and
offline solutions, StayinFront’s innovative technology helps increase sales
force effectiveness while delivering robust performance and flexibility.
On-demand or on-premise, StayinFront provides the rich functionality, fast
deployment and easy to use tools that your teams need to sell more and
manage better.

StayinFront has been chosen globally as a strategic partner by many of the
world’s top life sciences, consumer goods, financial services and
business-to-business companies and StayinFront solutions have been
implemented in over 65 countries in more than 25 languages.

Headquartered in Fairfield, New Jersey, StayinFront has offices in the
United Kingdom, Ireland, India, Australia, Singapore and New Zealand. For
more information, visit

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