Siperian Strengthens Partner Program Ecosystem

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Siperian, Inc. – developers of an industry leading master data management (MDM) platform – recently announced it has further strengthened its Global Partner Alliance Program, adding new partnerships and institutionalizing a comprehensive partner enablement process. As a result of these efforts, the Company will increase its ability to drive new and risk mitigating Siperian-enabled solutions to markets across multiple industries. The Siperian partner organization operates globally from locations in the US, Europe and India.

“Siperian has built a rich and viable partner ecosystem with key system integrators and leading technology OEM partnerships,” according to an independent report (The Forrester Wave™: Customer Hubs, Q3 2008, Forrester Research, Inc., August 2008). “Siperian is the furthest along in building out a viable partner ecosystem.”

The Siperian Global Partner Program consistently fosters an on-going level of innovation among its partners, which has translated into faster implementation times, increased ROI and overall greater business value for customers. According to Peter Caswell, president and CEO of Siperian, “The goal of our Partner Program is to align our partners’ strengths in technology, professional services and support with our core competency in master data management to create high value business solutions for our mutual customers.”

As a part of the Company’s overall program enhancements, Siperian had created a partner enablement initiative earlier this year to help partners increase Siperian competency. Leveraging new internal processes within the various functional areas such as product, training, sales, support and services, Siperian partners are identifying and developing internal Siperian expertise and resources to create competency centers which allow them to build viable and replicable business solutions based on the Siperian MDM Hub platform. Additionally, Siperian has created a portal called the Siperian Hub Asset, Resource and Exchange (SHARE), enabling partners to easily access searchable knowledge, resources, tools, and expert product support.

“We and our clients recognize the valuable industry domain knowledge and technical expertise of our partner community. Working together we are helping our mutual customers maximize their return on investment from Siperian MDM Hub and realize the full potential and competitive advantage of their master data management solution efforts,” said Caswell. “We are continuously evaluating new partner relationships and aligning our efforts with best-in-class companies who provide complementary and synergistic services to our value proposition.”

About Siperian, Inc.

Siperian, Inc., an innovative provider of a flexible master data management (MDM) platform, helps companies unify their critical data about customers, products and organizations- and delivers reliable, complete views of this data within existing business processes. The Siperian MDM Hub(™) offers the next generation of architectural flexibility for managing all types of master data. It is an integrated, model-driven software platform that adapts to today’s business requirements delivering rapid return on investment, while evolving to a complete enterprise master data management platform. Siperian’s approach enables rapid implementation and has earned the company its reputation for leadership and proven success by meeting the complex requirements of market-leading companies in health and life sciences, technology, insurance, manufacturing, retail, financial services media and information services. With corporate headquarters in Foster City, California, Siperian has offices throughout the United States and in Toronto, Canada; the Company’s EMEA operation is headquartered in London. To learn more about Siperian visit www.siperian.com or call 1-866-747-3742

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