PointsPay Wins the ‘Contactless & Mobile Award 2013’

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May 7th, 2013

Zurich-Kuesnacht, Switzerland – Loylogic, the leading innovator of loyalty
e-commerce and e-payment solutions, has been awarded with the ‘Contactless &
Mobile Award 2013′. The prestigious award ceremony (sponsored by VISA
Europe) was held on the 30th of April at the Tower Bridge Hilton in London.
The award gives Loylogic recognition from the Payment industry for bringing
loyalty currencies into the world’s first global mobile payment wallet that
enables payments at over 32 million merchants worldwide.

PointsPay is the industry’s first redemption solution that enables loyalty
program members to pay for anything, anywhere and at any time using their
points and miles from any mobile device, tablet or computer, allowing
convenient online or in store shopping.

After 6 months of operations, nearly 17’000 PointsPay users have registered,
and more than 110’000’000 miles of launch partner Etihad Guest have been
redeemed at over 5’000 online and in store merchants spread over 1’000
cities around the world. The results confirm that PointsPay meets the
consumer’s need to be able to spend their loyalty points easily and securely
anywhere, anytime and for anything they want.

Luca Paioni, Head of E-Payments at Loylogic and PointsPay, said:
‘I think PointsPay provides more choice, more convenience and more control
to loyalty program members in spending their hard-earned loyalty currency,
and I am glad we see this being confirmed by the initial results. At the
same time it increases the perceived value of the participating loyalty
currencies, making those programs more successful in driving the accrual of
their currency.

We are glad to note how the payment industry is looking at PointsPay with
interest awarding our solution for the second time this year. In fact we
think that the ability to pay with loyalty currencies is a crucial factor in
the so called ‘wallet war’ and can add substantial value to any digital and
mobile wallet. For this reason we’re developing a PointsPay ‘loyalty
currency’ plugin which can be integrated in any other digital wallet.’

About PointsPay
PointsPay Inc., a subsidiary of Swiss-based Loylogic Holdings, runs the
leading mobile e-payment solution that enables members of participating
loyalty programs to redeem points and miles in store and online at over 30
million merchants worldwide. For more information, please visit
www.pointspay.com.

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