Stoke on Trent, United Kingdom (January ??, 2010) – Parker Software Ltd., a
U.K. based software company, announced today the integration of their
product, WhosOn, with Salesforce.com and Microsoft Dynamics, the top two
Customer Relationship Management (CRM) platforms. Both CRM platforms can be
fully integrated with WhosOn, a solution that tracks, engages, and reports
on visitors to a website in real-time through live chat and web analytics.
Developed initially to meet an internal need, Parker soon realized through
customer feedback that there was a need to integrate WhosOn with CRM
applications. Parker continually engages their customers through their
active forums to prioritize feature development for their products. “Our
agility as a company to respond to our customers needs quickly gives us an
advantage over the competition,” commented Ian Rowley, Business Development
Manager for Parker Software. “This integration with both Salesforce.com and
Microsoft Dynamics offers huge time savings for our customers using CRM
platforms to collect data about their customers.”
Through the WhosOn interface, website visitor details can be sent directly
to either Salesforce.com or Microsoft Dynamics. This is an incredible tool
to focus prospecting on the visitors who have already shown an interest in
your company. Other features for both platforms include:
. Click to call back requests can be sent directly to the
application
. Live chat transcripts can be added to the history of a prospect,
lead or customer
. Specific to Microsoft Dynamics, view the full CRM record directly
within the WhosOn Client for visitors who already have a CRM ID
WhosOn is the only live chat product on the market to integrate with
Microsoft Dynamics. Because of this, Parker Software has already been
engaged by several large Dynamics customers including a leading charity
organization, an automotive manufacturer, and a large IT consultancy group.
About Parker Software
Parker Software’s two products, WhosOn and Email2DB, bring efficiencies to
those companies doing business on the web. WhosOn tracks, engages, and
reports on visitors to a website in real-time. Email2DB automates the manual
function of parsing data from an email to populate a database, and prompting
actions such as customized auto emails, reporting, or other appropriate
responses. Parker Software has built a reputation for customer
responsiveness and the ability to incorporate end user feature requests in a
timely manner.
Established in 2003, Parker Software is a privately held company with the
mission of creating innovative software aimed at companies that do business
on the web. Based in the U.K., Parker Software does business in all parts of
the world. www.parker-software.com
