Need to Know Where to Go for Marketing and Sales Insight? Come to The Blog Tree


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If you’re a follower of marketing and sales blogs beyond just this one, you’ve probably noticed all kinds of blogs and tweets sprouting up today around The Blog Tree, just released by Eloqua and JESS3.

And I think the attention is well deserved.

Every blogger has some kind of blog roll, but without guessing from the names or clicking through each and every one listed, it’s challenging to know what you can learn from them and what value they provide. And if you wanted to know what blogs influence them, how they’re connected to other blogs, or how they contrast and compare to the rest, you were out of luck unless you had hours upon hours of time to invest in research.

Until The Blog Tree.

At a glance, you can see the scope of the best content in the marketing and sales blogosphere and how it all works together. Joe Chernov, Director of Content at Eloqua, puts it this way:

“Anyone can cobble together a list of Twitter tips or ‘must-read” blogs and crown themselves ‘content marketers,” he explains. “But when you produce content that surprises, informs and delights, you don’t have to market it. It blooms naturally.”

I am humbled and proud that the InTouch B2B Lead Generation Blog has a leaf on The Blog Tree, as do the blogs of our sister companies, Marketing Sherpa and MarketingExperiments.

I look forward to watching The Blog Tree continue to flourish as more thought leaders share their insights and fresh blogs emerge.

Republished with author's permission from original post.


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