Margaritas and breakfast tacos WeberShandwick Dallas


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#25 in the Green Goldfish Project – Weber Shandwick

Submitted by Keith Green and taken from a post by Mihaela Lica Butler:

Weber Shandwick Dallas is this year’s best place to work, according to the Dallas Business Journal. The company won the recognition after an independent survey of Weber Shandwick Dallas employees covering topics such as personal growth, professional opportunities and employee recognition.

Weber Shandwick provides employees in its Dallas office with numerous benefits, including breakfast tacos, margaritas (hopefully not for breakfast) and Putt Putt tournaments. There is also a health program that reimburses employees who invest in health and wellness activities (if they still manage to go on after all those margaritas). Last but not least, employees are offered opportunities to pursue professional goals through additional paid days off and tuition reimbursement.

Green Goldfish Takeaway: Creating fun team building activities is the longest hanging fruit in building culture. Anyone can do bagels on Friday. Kudos to WSW Dallas for standing out in a sea of sameness.

Today’s Lagniappe (a little something extra thrown in for good measure) – It takes years and sometimes decades to build a brand. Today that brand and reputation can be taken down in 2 hours:

What is the Green Goldfish Project?

The Green Goldfish Project is a quest to find 1,001 examples of marketing lagniappe for employees. Happy employees = Happy Customers. A green goldfish is the little signature extras given to employees. They help differentiate a company, increase employee retention and drive positive word of mouth.

What’s Your Green Goldfish?

Republished with author's permission from original post.

Stan Phelps
Stan Phelps is the Chief Measurement Officer at 9 INCH marketing. 9 INCH helps organizations develop custom solutions around both customer and employee experience. Stan believes the 'longest and hardest nine inches' in marketing is the distance between the brain and the heart of your customer. He is the author of Purple Goldfish, Green Goldfish and Golden Goldfish.


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