LeadLife Solutions President Named Among 50 Most Influential People in Sales Lead Management


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Lisa Cramer recognized as one of the top five thought leaders in lead

LeadLife Solutions (www.leadlife.com ), a provider
of on-demand lead management software and best practices that enable B2B
marketers to automatically track, score, prioritize and nurture leads,
recently announced that its president and co-founder, Lisa Cramer, has been
named among 2009’s “Most Influential People” in sales lead management by the
Sales Lead Management Association (SLMA).

“These men and women are creators of wealth and we recognize their
contributions to this important field of managing sales leads,” said James
Obermayer, executive director of the Sales Lead Management Association

ciation&index=1&md5=29b584a6daecb9fac26c032c74eb77e6> .

SLMA is a professional organization dedicated to helping companies become
more successful in the critical business process of managing sales leads.
Nominations were solicited worldwide for the 50 most influential people in
the field of sales lead management for 2009. Nominations included
individuals in CRM, marketing automation, sales lead software, sales force
automation, telemarketing, direct marketing, and database management firms,
as well as lead management firms, consultants and authors. Not only was
Cramer recognized as one of the 50 most influential sales lead managers, but
she was also among the top five of all awarded thought leaders with the most

“I am honored to receive this recognition from my peers,” said Cramer.
“Having been in sales and marketing roles for more than 20 years, lead
management is something I’m a big believer in. Whether it’s lead nurturing,
marketing metrics/ROI or lead scoring, I have seen the results of effective
lead management and its direct impact on a company’s revenue. At LeadLife
we’ll continue to work with our customers on lead management best practices
so they can gain these results, as well.”

Cramer has dedicated her time and efforts to educating marketers and sales
teams about the importance of lead management by sharing her knowledge of
lead scoring and nurturing throughout the marketplace. With more than 20
years as a technology leader, Cramer is not only known for her thought
leadership, but is well respected by her colleagues, peers and customers.
With a true passion for lead management, she continuously strives to develop
new ideas and best practices for marketers and sales teams worldwide.

For more information on the Sales Lead Management Association (SLMA), go to
www.salesleadmgmtassn.com .

About LeadLife
LeadLife Solutions, Inc. is a provider of on-demand lead management software
that enables B2B marketers to automatically track, score, prioritize and
nurture leads. With LeadLife’s flexible and intuitive software you can
increase the value of your lead generation dollars online/offline, qualify
sales leads, shorten sales cycles and increase your marketing ROI. At
LeadLife it’s not only about leveraging automation, but also delivering lead
management best practices to
increase marketing and sales success. For more information on lead
management and our best practices, please visit
www.leadlife.com or call 1-800-680-6292.

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