It’s The iPhone’s 7th Birthday – Many ‘Appy Returns!


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The iPhone has just celebrated its 7th birthday! Yes, it was on January 9th 2007 that Steve Jobs first presented it for the world to see.

It’s an iconic product that has certainly had a massive impact on so many people’s lives and for many of us (including me), has become an integral part of our lives – it’s as if it’s always been here!

Here are a few facts that show what some of those remarkable impacts have been:

  • Over 420 Million sets have been sold in those 7 years
  • It’s generated revenue of over $91 Billion!
  • In 2013, Apple’s App Store generated over $10 Billion!
  • Since 2008, over 50 Billion apps have been downloaded
  • Apple have paid out over $15 Billion to app developers!

There’s a great lesson here for all of us in business too: good can always be better! Even though it has been incredibly successful from the beginning, with its great combination of style, practicality and innovation, Apple have worked extremely hard on that innovativeness. They have proactively developed the iPhone over those seven years – the latest 5S model is 20% lighter and 40 times more powerful than the original!

The result? As well as impacting on our lives, that proactive focus on innovation has made a significant impact on the world and on Apple’s bank account.

Talk about ‘Many Happy Returns’ – or should that be ‘Many ‘Appy Returns’!

Republished with author's permission from original post.

Andy Hanselman
Hi there! I help businesses and their people create competitive advantage by 'Thinking in 3D'! That means being 'Dramatically and Demonstrably Different'! I research, speak about, write about and work with businesses to help them maximise their sales and marketing, their customer service and their customer relationships.


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