How to Close More Sales Without More Selling: Inside Scoop with Sharon Drew Morgen


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Bob Thompson interviews Sharon Drew Morgen, creator of the Buying Facilitation® Method, about her new book, Dirty Little Secrets: Why Buyers Can’t Buy and Seller Can’t Sell, and What YOU Can Do About It!.

Topics include:

  • Why focusing on a “solution” limits sales success
  • Facilitating the buying process vs. consultative selling
  • Coaching the buyer through their own change issues
  • Biggest challenge in getting sales professionals to adopt this method

Sharon-Drew Morgen
I'm an original thinker. I wrote the NYT Bestseller Selling with Integrity and 8 other books bridging systemic brain change models with business, for sales, leadership, communications, coaching. I invented Buying Facilitation(R) (Buy Side support), How of Change(tm) (creates neural pathways for habit change), and listening without bias. I coach, train, speak, and consult companies and teams who seek Servant Leader models.


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