Idomoo also introduces Idomoo Academy, helping customers better leverage the new technology
New-York, –July 1, 2015– Idomoo, the world’s leading provider of Personalized Videos, launched today its Dynamic Storybuilding Suite as part of the Idomoo Personalized Video (PV) Cloud Platform, opening Idomoo’s technology to agencies and marketing teams, allowing them to easily create personalized videos on their own. The new solution takes all of the steps included in the personalized video creation process – from creative, design, animation, rendering and distribution – and bundles them into one easy to use system, automating and streamlining the personalized video creation process.
For the last several months, the Dynamic Storybuilding Suite has been in a beta phase, where it has already been used by more than 50 creative agencies to independently build thousands of personalized videos, allowing them to deliver exceptional customer experiences to their clients. Among the agencies already working with the Idomoo Cloud platform are Ogilvy, RAAP, Switch Video, DDB and Pink Banana, who have created videos for brands such as T-Mobile, Cadbury, BBVA, Hubspot, Coca-Cola and more.
“Idomoo’s platform has enabled our agency to provide our clients with the ability to communicate with their customers and user base in a manner which allows them to foster a deeper personal and emotional connection,” said Russell Garn, Associate Creative Director of RAPP (an Omnicom company). “Our agency worked with Idomoo to create the award winning campaign for Barclays and we look forward to leveraging Idomoo’s technology in order to build future campaigns.”
The Storybuilding Suite allows businesses of all kinds to change the way they interact with their customers through its ability to tell adaptive stories, applying business logic to decide which scenes will be shown and in which order. Idomoo’s Storybuilding Suite features an advanced Web-based wizard tool to build and customize the video as well as choose ready-made video scenes that are ready to be plugged in to the video flow; an After Effect plugin to build additional scenes; Data Integration allowing for data upload from any data source; the Idomoo Player for optimized experience from mobile and desktop; and a Landing Page Builder that offers easy configuration of the destination landing page.
The Dynamic Storybuilding Suite is part of Idomoo’s next generation Video Cloud Platform, which also includes Idomoo’s Full Service personalized video offering and Dynamic Video Ads, as well as Video Templates.
“Personalized video has been proven to significantly increase customer engagement and conversion results across many industries and we are now bringing this capability to every business,” said Yaron Kalish, Co-Founder and CEO of Idomoo. “We are using our vast industry knowledge to automate the personalized video creation process, allowing marketers to reap the benefits of this technology while eliminating the numerous pain points involved in the process.”
In order to provide agencies, enterprises and small and medium businesses with tips, tricks and documentation to better leverage Idomoo’s PV Cloud, Idomoo also introduced today Idomoo Academy, an online knowledge repository.
About Idomoo
Idomoo helps brands deliver on the promise of customer personalization: moving each customer to action by addressing them individually with relevant experiences that matter. In a world of endless streams of content, Idomoo’s Personalized Video excels the effectiveness of relevant customer communication. Millions of Idomoo Personalized Videos have been created to fuel customer satisfaction, acquisition, retention and brand loyalty. With Idomoo, organizations are able to inspire their audience and grow their business. Leaders in Telecommunication, Utilities, Banking, Insurance and other industries benefit every day the outstanding value of Idomoo’s Personalized Videos for marketing, customer success and brand loyalty programs. Learn more at www.idomoo.com and follow Idomoo on Twitter @idomoo.
