Contrary to what some people might think, customer service and tech support are not the same role. The type of training and service offered are quite different, though many of the skills — such as empathic listening, problem solving, and the ability to de-escalate a problem – are relevant in both roles.
If you need to ask your customer service agents to handle technical support issues, make sure you take them through the appropriate training so that they can successfully help callers navigate tech issues. Below are five training tips to incorporate into your program so that your customer service agents won’t feel un-prepared when tech support calls start coming in.
Step 1: It starts with the greeting
How a technical support call begins is important. Have your team start the call off on the right foot with the customer by understanding how to deliver a greeting that is not overly curt, nor too lengthy. Here are a few pointers:
- Establish in the greeting that the caller has reached tech support. Have the agent provide his or her name to make the call more personal.
- Don’t use greetings that are too lengthy – keep the greeting short, descriptive, and to-the-point.
- Coach your team to sound friendly and happy to help solve the issue.
Step 2: Active listening
Following the greeting, your agents should ask what type of issue the caller is dealing with. In this active listening phase, the agent should carefully listen as the caller describes the problem. Make sure the agent gathers pertinent information, such as the software version the caller is using, the year/model, and any other technical aspects that will aid in diagnosing and fixing the problem.
After the caller has described the issue, the agent should paraphrase the problem back. This serves two purposes: It communicates to the caller that the agent has heard and is listening, and it ensures that the correct issue is noted.
Step 3: Apologize, empathize, reassure
In the third step, the agent will reassure the caller that the issue will be handled properly. The agent should apologize only when your company, company’s product, or a supplier to your company is to blame for the product defect. Then, the agent can offer empathic words, such as “I know this must be really frustrating for you, and I’m sorry it’s taking time out of your day to work on this issue.” Finally, the agent can offer reassurance to the caller, letting the customer know that the agent will personally oversee resolution to the problem.
Step 4: Solving the problem
In great tech support, the actual problem solving doesn’t happen until the fourth step. This is when the agent will look up the issue and take steps to solve the problem. If the agent needs to ask the caller to wait while the problem is being researched, make sure the agent checks in periodically with the caller to let the customer know that the agent is researching and working on the issue.
Step 5: Confirmation that the tech support call was a success
The last step in a tech support call is one of the most important steps: Ensuring that the caller believes the problem was sufficiently solved. The agent should say something like, “Did we solve the problem that you were calling about? Is there anything else that I can help you with?”
Asking this final question closes the call and gives the tech support agent confirmation that the issue was indeed solved, and it allows the customer to confirm that he or she feels satisfied with how the call went.
Give your customer service agents confidence to handle tech support issues
Tech support and customer support are traditionally different departments, but customer service agents can assist in tech support when they understand the technical aspects of the problem, and they apply the right problem solving steps to the issue.
With some training and guidance, your customer service agents will have the confidence they need to handle tech support.