Got Luck? Are You Making Your Own by Leveraging Planned Serendipity


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Are you believer in luck?

got luck?Half the people I meet are true believers in luck and chance. The other 1/2 like myself are in the Jeffersonian camp. They believe luck is a product of design. Thomas Jefferson was famous for saying,

“I’m a great believer in luck. In fact I find that the harder I work, the more I have of it.”

High Five ConferenceNext month on Wednesday, February 26th at Triangle AMA‘s High Five Conference in Raleigh, Lane Becker will explain how you can make your own luck. Becker speaks from experience. He is the co-founder of both Get Satisfaction and Adaptive Path who penned New York Times bestseller Get Lucky.

Becker will discuss how you can leverage planned serendipity in both life and business. He’ll show how polishing your skills to harness luck is not only learnable, but that its the key ingredient some of the world’s most admired leaders cite for their success. 


Do you ever wonder why some people always seem to have luck on their side? Imagine if you could harness the power of luck to make good things happen in your life. Say you could identify and plan for the next major market shift that is going to impact your business, and adapt your strategies to control the outcome to your advantage. Instead of blindly reacting to unplanned events, what if you could actually architect good luck into your business, hone your skills to recognize the next big opportunity, and provide the space for things to go unexpectedly right?

Want a sneak peek? Here is Lane speaking in Barcelona at TEDx Esade,

[YouTube link -]

What are the mechanics of luck? How it works, and how to put it to work for you. Becker’s keynote will explore how some of the word’s most successful business leaders have developed the capacity to put themselves in the path of chance opportunities, to identify the really great ones that come their way, and to take action on the ones that matter most.

Looking forward to seeing Lane at the High Five Conference.

Today’s Lagniappe (a little something extra thrown in for good measure) - “Chance favors the prepared mind.“ – Louis Pasteur. Are you ready to Get Lucky? Here’s Daft Punk:

Republished with author's permission from original post.

Stan Phelps
Stan Phelps is the Chief Measurement Officer at 9 INCH marketing. 9 INCH helps organizations develop custom solutions around both customer and employee experience. Stan believes the 'longest and hardest nine inches' in marketing is the distance between the brain and the heart of your customer. He is the author of Purple Goldfish, Green Goldfish and Golden Goldfish.


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