GM Voices Announces Sales Partnership with USAN


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Voice Recordings to Complete Company’s Top IVR System Deployments

ALPHARETTA, GA – GM Voices, the largest producer of professionally-recorded
voice prompts and greetings for telecom applications worldwide, has
announced a sales partnership with USAN, a provider of comprehensive call
center solutions headquartered in Norcross, GA.

USAN chose GM Voices as its voice supplier after a thorough vetting process,
determining that the production capabilities, voice talent selection, total
language offering and long-term economies provided the best value and
customer experience to end users and automated system callers. “We don’t
step into the recording studio until we’ve studied the client’s brand and
target market,” said Marcus Graham, CEO of GM Voices. “USAN clients already
have well-established brands. We just ensure that their brands are heard
clearly in every phone call.”

GM Voices is currently developing English- and Spanish-language voice
personas for several of USAN’s flagship clients, international corporations
representing the self-storage and automotive financing industries. GM
Voices’ recordings will represent these brands on all inbound and outbound
IVR and self-service applications heard throughout the country.

“With GM Voices, USAN effectively transforms every aspect of the caller
experience,” said Harry Miller, Senior Vice President of Marketing and
Business Development at USAN. “Their brand-centric recordings are the
perfect guides for our intuitive, user-friendly applications.”

GM Voices will continue to work with USAN to humanize communications
technologies, improving customer service and caller containment while
lowering costs.

About GM Voices
Since 1985, GM Voices, Inc. has emerged as the global leader in
professionally-recorded voice, language localization, persona development
and Voice Branding solutions for Fortune 1000 corporations worldwide. Dozens
of voice actors record in their studios each week, providing clients a
consistent voice for any application. More than 90 languages and dialects
are offered. GM Voices invented the concept and term Voice Branding, a
single-voice user experience consistent with a company’s brand image.

About USAN
Since 1989, USAN has been perfecting customer touch points by providing
enterprises and carriers with hosted call center solutions that connect
people with information more quickly and intuitively, increase customer
loyalty, and reduce operational costs.

USAN provides a comprehensive portfolio of call center products – flexible
network-based interactive voice response (IVR) systems, outbound dialers and
automatic call distributors (ACDs) – all built upon a fifth-generation
carrier-grade infrastructure that delivers “five nines” of availability and
proven scalability. And USAN constantly reinvests in its people and
technology to ensure it remains ahead of the technology curve for enhanced
voice services and to maximize profitability through the most efficient use
of that technology.

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