Fujitsu Boosts Service Offerings to Communication Services Providers with Tribold Partnership


Share on LinkedIn

Singapore, March 3, 2010 – Fujitsu, a leading systems integrator and
provider of business, information technology and communications solutions,
today announced a regional partnership with Tribold Limited.

Tribold EPMTM is the first solution certified by the Telecommunications
Management Forum (TMF) against the Information Framework (SID). TMF is the
world’s leading industry association for service providers and their
suppliers to access practical solutions that improves business efficiency.
The Forum also provides guidance and leadership to transform the way that a
CSP creates, delivers and charges for product and services.

Tribold EPMTM offers the following to Communication Service Providers

* Product & Service Data Management (PDM) & Centralized Product
Catalog (CPC). Normalized and holistic product & service definition,
Centralized MDM for product and service catalog, rationalized and reusable
product data and rules
* Product & Service Data Integration (PDI). Control over data
distribution and launch, automated integration of product data across the
* Product & Service Lifecycle Management (PLM). Products managed
through a defined, repeatable and measurable process throughout the full
* Product & Service Business Intelligence (PBI). Standardized
operational product reporting (e.g., price books, BOMs) and enhanced product
performance analysis (e.g., unit cost, profitability, penetration)
* Product & Service Channel Management (PCM), Exposing the relevant
product catalog to the various eco-system channels – customer, reseller,
partner provider for content, services, devices and networks

Tribold EPMTM is used to create a certified reference definition for a
product or service. Without this certified product reference definition, the
CSP finds itself using data from many sources which are incomplete, out of
date and conflicting. The result is a high order rejection rate in the order
management process.

In addition, pricing and product rules are often dispersed within a CSP’s
backend systems, which create the challenge of identifying which data within
the system is accurate. This causes incorrect offers being extended to
customers, which in turn, result in billing errors.

Finally, for historical reasons, order fulfilment processes are typically
hard-coded based on the product instance. This method is inefficient such
that each time a new product is created, the order fulfilment processes need
to be rebuilt from scratch, regardless of how similar the new product is to
existing products.

Tribold EPMTM meets these three challenges by creating a single point of
product truth for the ordering portal and all backend systems. With this
method, the CSP is able to:

1. Ensure that all product reference definitions are always up to date
and correct with no data synchronisation issues. This eliminates invalid
orders due to data alignment problems.
2. Ensure that all offers and associated pricing is always available to
any system or a process that needs it. This eliminates incorrect offers
being issued to customers that lead to billing errors.
3. Eliminate hard-coded order fulfilment processes and replace the
process with workflows that are easily modified. This promotes a high level
of reusability of existing products for new creations, which results in a
dramatic time saving in launching new products.

“Fujitsu is proud to partner Tribold because we feel this product represents
a new paradigm for CSPs. As CSPs move into an increasingly competitive
environment, a major source of differentiation will be derived by the CSPs’
ability to quickly develop and launch new products. Fujitsu sees the Tribold
suite of solutions as a critical element required in this new world,” said
Mr. David Bowden, Vice President of Strategic Initiatives for Fujitsu.

“Tribold is honoured to tap into Fujitsu’s expertise and presence in
Southeast Asia. We are confident that the partnership will allow CSPs in
Southeast Asia to radically reduce both Time to Market and Cost to Market
for product and service management in line with the ultimate need for
driving profitable growth,” said Ernest Margitta, Director of Marketing at

Under the agreement, Fujitsu will resell, distribute, promote and market
Tribold EPMTM the market leading Enterprise Product Management (EPM)
solution. Other companies under the Fujitsu Group will also perform similar
roles in regional markets including Malaysia, Thailand, Indonesia, Vietnam,
Laos and Cambodia.


About Fujitsu Asia
Fujitsu Asia was established in Singapore in 1997 to provide leadership in
business development, technology innovation and customer support as regional
headquarters for the Fujitsu group of companies in ASEAN. Building on
Fujitsu’s three decades of experience in the ASEAN region and with a pool of
highly skilled engineering talent, Fujitsu Asia is dedicated to providing
comprehensive integrated IT-based business solutions that deliver tangible
business value and enable customers to meet the challenges of the new global
economy. Fujitsu Asia is a wholly owned subsidiary of Tokyo-based Fujitsu
Limited (TSE:6702), a leading provider of IT-based business solutions for
the global marketplace. For details, please visit:

About Tribold
Tribold is the world’s leading provider of Enterprise Product Management
(EPM) software specifically developed for Communication Service Providers
(CSPs). Tribold EPMT is a single, integrated suite of Enterprise Product
Management applications that empowers CSPs to put products at the heart of
their business.

Tribold EPMT is based on a Centralized Product & Service Catalog (CPC) and a
Product & Service Lifecycle Management (PLM) solution.

Dramatic improvements in product management performance enable CSPs to drive
increased profit by reducing time to market, decreased cost to market,
increased quality of the product management process and increased ability to
support product and service innovation.

Headquartered in London, and with offices in North America and Asia, Tribold
was founded in 2003 and is privately held. For more information visit .

News Editor
CustomerThink offers a free news posting service for press releases relevant to our community. To submit your press release to our news editor, send an email to [email protected] with the press release headline and main content in the email subject line and body, respectively. That's it! Approved press releases will appear in our news category within one business day of submission.


Please use comments to add value to the discussion. Maximum one link to an educational blog post or article. We will NOT PUBLISH brief comments like "good post," comments that mainly promote links, or comments with links to companies, products, or services.

Please enter your comment!
Please enter your name here