eCommerce Webinar: How to Minimize Holiday Season Shopping Cart Abandonment


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Since Labor Day, the shopping cart abandonment rate is up by more than 10 percent this year compared to 2009. This means that retailers will have to work even harder and implement new strategies to get customers to complete purchases and minimize shopping cart abandonment.

Marketers interested in increasing conversion rates during the holidays should attend an upcoming webinar from SeeWhy, Inc., the company that boosts website conversion with real-time remarketing. The “Holiday Season Tips: Keeping Them in the Shopping Cart” webinar will take place on Tuesday, October 26, 2010, and will highlight how to keep more visitors in the shopping cart with simple website optimizations and how to recover abandoned carts with email remarketing.

What: “Holiday Season Tips: Keeping Them in the Shopping Cart” webinar

Who: Charles Nicholls, founder and chief strategy officer, SeeWhy

When: Tuesday, October 26, 2010, 12:00 p.m. Eastern time (9:00 a.m. Pacific time)

How: Register to attend this free event at

Attendees will hear:

• Lessons learned from purchasing and online visitor trends in the months preceding the holiday season 2009, including Black Friday and Cyber Monday.
• Seven quick fixes to a website to increase conversions this holiday period.
• How to recover abandoned shopping carts using email and social media.

You can also follow the webinar on Twitter using hashtag #SWCA.

For information on SeeWhy, visit For additional perspectives, please visit and subscribe to the SeeWhy RSS blog feed at, and follow SeeWhy on Twitter at @seewhyinc and Facebook at


SeeWhy website:
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About SeeWhy

SeeWhy is the industry’s only real-time shopping cart recovery service to follow up in real time via email and social networks. SeeWhy’s services (SaaS) deliver the highest ROI in ecommerce by responding immediately to shopping cart and web form abandonment with behaviorally triggered 1-to-1, real-time messages.

Powered by a unique “in-memory” event processing engine, the SeeWhy suite of real-time web analytics is delivered “on-demand.” Remarketing to abandoned visitors using the SeeWhy Conversion Manager service converts up to 50 percent of visitors that had abandoned their shopping carts, online forms, applications and registrations.

SeeWhy is a Red Herring Top 100 Company, was selected by AlwaysOn as an OnMedia 100 company in 2010 and was highlighted as a cool company by Gartner, Inc. SeeWhy has also been featured in publications such as The New York Times; Inc. Magazine; and TechCrunch. SeeWhy was incorporated in 2003 and is headquartered in Andover, MA. More information can be found at

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