Dr. Steve Mascarin

New Posts

The key point of Google’s “we have no moat” memo on generative AI is...

Scott Brinker - June 6, 2023

[Research Round-Up] Three Recent Takes on Purpose Marketing, Brand Purpose, and ESG

David Dodd - June 6, 2023

CUPID — the new gold standard for eCommerce marketers

Greg Blazewicz - June 6, 2023

How Well Does Your Company Gather and Leverage Qualitative Employee and Customer Insight?

Michael Lowenstein - June 6, 2023

5 Ways to Maximize Your Cross-Channel Marketing

Jeremy Swift - June 6, 2023

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Leader's Guide to Contact Center Excellence
Plan smarter with this ultimate guide to contact center management and technology. Learn how to reduce agent turnover, win talent, and tap into emerging tech trends. Don't miss: 6 talent and ops strategies.

Customer Success: The North Star for CX Leaders
CustomerThink research finds just 25% of Customer Experience (CX) initiatives can show business value. Explore how Customer Success can be used as a "North Star" to create value for your customers and improve CX ROI.

Hooked On Customers: The Five Habits of Legendary Customer-Centric Companies
CustomerThink founder and author Bob Thompson reveals the five organizational habits of successful customer-centric businesses.