Divorce From Theory and Practice, Part II


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A couple of years ago, ERP was the hottest thing going until the focus shifted to CRM and more recently, SCM. These buzzwords just won’t stop buzzing. When one buzzword is announced dead, another one will appear almost instantly. However, how has enterprise taken to each of them? Except for following the trend, enterprise won’t bother to invent the wheel. Innovation requires heavy research and development (R&D), and R&D usually involves significant investment. Investment with uncertain ROI is not really an investment but high-risk activity. No profit-maximizing enterprise is willing to take such risk. It is therefore reasonable for enterprise to simply follow suit. The worse scenario is that if the market fails, then everyone fails. Nobody wins, and everyone loses. It is always better to suffer together than alone. This is in fact bad attitude.

Not only the concept of “attitude is everything” applies to individual, but it also applies to enterprise. Regardless of change type, positive or negative, change simply moves people out of the comfort zone. Resistance to change is thus normal reaction. Winner doesn’t wait for change but create it, but loser tries to avoid. Fear not change, but fear the fear of it, as fear of change holds back progress. Although change is the only constant, it does not imply that enterprise needs to keep changing to adapt to the business environment. All changes come from the same origin. It is best practice to use no-change to combat myriad changes, identify the pattern, and reign in chaos.

See Part I and Part III.

Daryl Choy
Daryl Choy has worked with companies of various sizes, from multinational corporations to small and medium enterprises in a wide variety of industries. His responsibilities have ranged from sales and marketing to system development and human resources.


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