CustomerThink to Conduct Sales Edge Summit 2010 on Oct. 5-7, 2010 — Theme is “Engaging Customer 2.0”


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CustomerThink, the world’s largest online community focused on Customer-centric Business Management, will conduct Sales Edge Summit 2010 on Oct. 5-7, 2010.

This virtual Summit will feature B2B sales thought leaders from the Founders Council of CustomerThink’s new SalesEdgeOne community. The purpose of the event is to share insights on how to close more sales with buyers empowered by the Social Web. Registration is free at

Highly interactive panel discussions will explore the top issues for sales leaders. For example, the opening session on “How Sales Strategy Must Adapt to Customer 2.0” will feature Sales 2.0 expert Anneke Seley of Phone Works. Seley will discuss how technology has changed how customers buy: “Customers expect sales people to provide information relevant to their business, not just product pitches. I look forward to sharing both customer and sales perspectives on Sales 2.0 strategies and best practices.”

The Summit is primarily intended for sales managers and executives responsible for business-to-business (B2B) selling. Content will be relevant for B2B selling in a variety of industries including high tech, financial services, manufacturing, professional services, and wholesale distribution.

SalesEdgeOne ( was recently launched with the support of a Founders Council of 16 sales experts, chaired by Andy Rudin, Managing Principal of Outside Technologies. “Our SalesEdgeOne community is dedicated to providing innovative solutions for emerging sales challenges. I cannot think of a better investment for sales success than attending Sales Edge Summit 2010.”

Sales Edge Summit 2010 will be conducted online from 9 a.m. to 12 noon Pacific Time on Oct. 5, 6 and 7. In addition to the opening session mentioned, the Summit will include:

* Social CRM: Hype, Hope and the Social Customer
* Reach for the Summit: Becoming a Trusted Advisor
* Creating Order from Chaos: Processes Still Matter
* Improving Sales Productivity: Strategies and Tactics
* Showcase: Technology Innovation to Enable Sales Success
* Closing the Gap Between Sales and Marketing
* Best Practices for Selling with Partners
* Sales as a Team Sport: Golden Rules for Success

Thanks to sponsor support, Sales Edge Summit 2010 is free. Current sponsors include providers of innovative sales productivity solutions: Xeesm, Marketo, EchoSign, RelayWare and Ribbit for Salesforce. Sponsorship inquiries should be directed to Jennie Greer at 650-367-6030.

For further details about Sales Edge Summit 2010 and to sign up, please visit

About CustomerThink

CustomerThink ( is a global thought leadership community focused on customer-centric business management. Founded in 2000 as by Bob Thompson, CEO of CustomerThink Corp., the site was renamed to CustomerThink in April 2007. CustomerThink’s mission is to help business leaders develop and implement customer-centric business strategies, including Customer Relationship Management, Customer Experience Management, and Social Business. CustomerThink publishes high-quality articles, blogs and discussion; conducts research on key issues and trends; and facilitates shared learning with the support of a global panel of experts.

Media Contact:
Bob Thompson
(650) 343-8529

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