CRN Cites Actifio Software Suite As One Of 15 “Hot Management And Data Protection Products”


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Leading Data Management Virtualization Solution Recognized as a Top Enabling Product for Move to Private and Public Clouds

WALTHAM, Mass. – November 8, 2010 – Actifio™, the leader in Data Management Virtualization (DMV), announced that CRN has cited its Data Management Virtualization software suite as one of 15 “Hot Management and Data Protection Products” exhibited at VMWorld. Actifio’s suite of DMV solutions are purpose built for next-generation data protection, disaster recovery and business continuity in virtual and physical IT environments. Actifio’s dynamic data protection management solutions include Actifio™ DP for data protection, Actifio™ DR for disaster recovery and Actifio™ BC for business continuity, all built on Actifio’s VirtualData™ Pipeline (VDP) technology.

“VMWorld has become the IT industry’s primary event for finding new technologies for managing virtual and physical resources including storage in virtualized data centers,” according to CRN. The publication noted that by bringing together hardware, software, and physical and virtual appliance vendors, VMWorld can “help customers start to lay the groundwork for moving to private and/or public clouds.” From among the solutions exhibited by vendors, CRN selected the 15 “Hot Management and Data Protection Products” that are leading the way in laying that groundwork.

Actifio Gives Channel Agile Virtualization Offering for Dynamic Data Protection Management
Data protection, disaster recovery and business continuity have long been addressed by a complex, expensive and inflexible infrastructure made up of multiple point tools independently copying, storing, moving and restoring copies of duplicated, redundant data. This traditional data management approach has become a major bottleneck to the transformation of the data center into a virtual IT infrastructure.

Actifio breaks this costly, inefficient model by delivering a new era of dynamic data management virtualization solutions that bring true simplicity to underlying storage resources by unifying disparate silos and streamlining the entire data protection process through a single virtualized solution. Actifio removes a huge burden from IT resources offering radical simplicity, unprecedented agility, and up to 90 percent lower cost, while co-existing with the current infrastructure.

“For too long data protection, disaster recovery and business continuity have been managed by multiple point tools that add complexity and cost at every step of the data protection process,” said Ash Ashutosh, president and CEO, Actifio. “CRN’s recognition of Actifio as one of the “Hot Management and Data Protection Products”, speaks to the value of our DMV solutions for the channel to deliver a new era of unified data protection management that virtualizes vendor-independent physical or cloud-based storage resources into private, public or hybrid cloud environments.”

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About Actifio
Actifio™ delivers the next generation solution for data protection, disaster recovery and business continuity in virtual and physical IT environments. Based on Data Management Virtualization technology, Actifio integrates data deduplication, compression, encryption and bandwidth optimization, along with storage virtualization, to transform individual silos of point tools into a unified data lifecycle management solution. The result is radical simplicity, unprecedented agility and up to an order of magnitude lower cost.


For parties interested in Data Protection, Backup, Actifio, Data Management Virtualization, Information Management, Replication and Disaster Recovery, virtualization, storage solution, unified solution, dmv

Media Contact:
Sabrina Sanchez
Ventana Public Relations
(540) 253-5060
[email protected]

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