Content Marketing and Improv: How to generate kick-ass content marketing ideas using improv
On my improv and innovation cafe’ series, I’ve had a blast discussing how to generate new ideas for content marketing using improvisation techniques. I’ve been joined by two marketing friends, Gary Ware and Brian Carter. What do content marketing and improv have in common? Lots of stuff. They go together like peanut butter and jelly!
Want to generate more ideas to help your team? Give me a call: 408.578.8040 or Email me today: [email protected]
Combining his own professional experiences working as a CEO with his extensive research and expertise as an international authority on customer relationships, author Bob Thompson reveals the five routine organizational habits of successful customer-centric businesses: Listen, Think, Empower, Create, and Delight.
While much has been written about the importance of customer experience, there has been little practical advice about how you actually set up an initiative from the ground up. “The Customer Experience Field Guide” is a step-by-step practical guide to set up or overhaul a CX initiative.
CustomerThink’s research finds just 19% of CX initiatives can show tangible benefits. Due to the COVID-19 crisis, the ROI issue is now front and center with CX leaders. Learn the best ways to prove the business value of CX, including ROI advice in customer feedback, customer service, and CX infrastructure.