Clearvale Social Engagement Analysis Service Delivers Expanded Measurement and Analytical Capabilities

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New service helps companies analyze the success of social adoption by
applying scientific intelligence to understand how members are connecting
across a business social network

REDWOOD CITY, CALIF.-November 13, 2012 – BroadVision, Inc. (Nasdaq: BVSN), a
global leader in social business solutions, today announced at the E2
Innovate Conference in Santa Clara the launch of its Clearvale Social
Engagement Analysis Service. The new service from BroadVision Global
Services is designed to help ClearvaleT enterprise social networking
platform customers better understand and measure how well they are engaging
with employees, customers, and partners through the use of social analytics.

Using a combination of social analysis tools and data science principles,
BroadVision consultants work with companies to scientifically analyze the
success of their social adoption. While a business social network improves
knowledge flows, accelerates innovation, and drives better collaboration
across the organization, statistical data is needed to accurately measure
how the network evolves over time. A few examples of activity that
companies are now able to measure with this service include:

Participation Inequality- the extent to which levels of activity differ
between different groups of members in the network. A successful business
social network should encourage participation from as many people as
possible so it’s important to know if a few very active users are
compensating for a large number of inactive users.
Social Reach- the breadth of interaction between members. Business
social networks connect people but if members are not interacting with the
content, they are not truly being social.
Inter-department Connectivity- the activity between different
departments in the network. Good connectivity inside a team is important,
however, high activity levels between other members outside their own
department breaks down organizational silos for increased communication and
collaboration.

The Clearvale Social Engagement Analysis Service is delivered as a
stand-alone service from BroadVision Global Services for Clearvale customers
or as a component service of the Clearvale Social Enterprise Transformation
(SET) methodology, a 90-day program for assessing readiness, planning,
establishing, and refining a social enterprise ecosystem. The
easy-to-follow SET program is designed to help companies avoid the pitfalls
of failed social initiatives by combining social best practices, coaching,
and a trial of the Clearvale platform.

“A business social network provides the opportunity to share knowledge and
experience across the organization and with its partners and customers. The
way many organizations measure network adoption success relies on emotional
measures, which are interesting but need to be backed up with hard data,”
said Richard Hughes, Director of Social Strategy at BroadVision. “The
Clearvale Social Engagement Analysis Service is changing the status quo by
scientifically analyzing the strength of connection between people and the
relationships between people on the network to ensure successful adoption.”

Clearvale is the social network for business where transparency and
accountability mean real work gets done. Working socially with Clearvale
enables companies to unlock true business potential by empowering employees
to share information anytime, with anyone, and on any device; engage with
colleagues, partners, and customers; and track business processes, sources
of knowledge, and network adoption. Only Clearvale enables businesses to
establish separate social networks for both internal and external entities
and manage them together as a whole, creating a social enterprise ecosystem.

BroadVision will showcase Clearvale at the E2 Innovate conference in the
Expo Hall at booth number 306.

Learn more about Clearvale
Find out more about the Clearvale Social Enterprise Transformation
Read the BroadVision blog
Watch a video about Clearvale
Follow Clearvale on Twitter @Clearvale
Like Clearvale on Facebook

About BroadVision

Driving innovation since 1993, BroadVision (NASDAQ: BVSN) is an innovative
provider of e-business and social networking solutions for organizations
seeking to grow profitably by improving online business processes through
invited participation and social interaction. Our solutions – including
Clearvale, the world’s first network of networks for the socially driven
enterprise – enable mission-critical e-business for next-generation
organizations around the globe. The customers benefiting from BroadVision
solutions include Aeroxchange Ltd., Centre for Railway Information Systems,
Controller General of Defence Accounts, Fiat S.p.A., Hilti AG, Iberia,
Indian Railways Catering and Tourism Company, Kotak Mahindra Bank Ltd.,
Malayala Manorama Co. Ltd., Promart Retail India Pvt. Ltd., SINA, SOFTBANK
TELECOM Corp., Thomas Cook India Ltd., Vodafone, and more. Visit
www.BroadVision.com for more details.

BroadVision and Clearvale and all their case-sensitive permutations are
trademarks or registered trademarks of BroadVision, Inc. in the United
States of America and other countries.

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