Creativity is a huge commodity and the way in which we so commonly refer to it, not all of us have it. Accountants definitley don’t think they have it. Advertising people by the very nature of their job think they do.
It leads us to some interesting and complex discussions surrounding whether we’re born with the gift of creativity or can we nurture it. But for today I want to discuss a couple of common stimulants that we often turn to to spark our creativity – Coffee vs Beer.
