Zeynep Cancelik
Zeynep Cancelik
Surado Solutions, Inc.
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Grow Your Business with CRM
CRM Software exists to help you retain your existing clients and acquire new ones. Because of the efficiencies you will realize, your team will...
CEO’s Best Practices: 10 Steps to a Successful CRM Initiative
1. Business executives must "own" CRM projects, from identifying goals and objectives to defining supporting business processes and metrics to ensuring adequate funding for...
A Blessing for Senior Manangement
Organizational issues are just as important, if not more important, than the technology behind a CRM implementation. It is well-known that people resist change....
Better Manage Your Business
Have you ever been frustrated because you can't find your agreements? Or don't know which of your employees last spoke to a...
Contact Organizer x CRM
Most people confuse CRM Software with a Contact Organizer – If you are one of them, don't feel too bad. Because of the tremendous...
Competitor Analysis Tips
Recognizing Strengths and Weaknesses With Competitor Intelligence, identifying competitors is simplified. Track; Competitor strengths, Weaknesses, Ratings and Past performance while monitoring win/loss statistics to...
How to Avoid CRM Horror Stories
There have been CRM failures for more than one reason. The better prepared you are, the less likely you will have to deal with...
CRM Theory and the Art of Profit
The Secret Life of Your Customer "Economic and Management Theory" teaches us to examine options with relative scientific objectivity to determine the most efficient...
Capturing Leads from the Web
You work for an office automation solutions company. You are one of 100 sales reps but you specialize in selling high end...
The Common Sense Questions To Ask
<meta content="text/html; charset=ISO-8859-1" http-equiv="Content-Type"> As the economy continues to limp by, you realize your business requires efficiencies. You need to better compete and you want to…
Need to find that lost Document?
We have all been through it many many times… You know you kept that Agreement right there on the credenza in your office…...
CEO to CEO
Hello & Welcome to the Second Part of our two part series, This post is going to focus on the remaining best practices related to...
CRM Integration to Financial Applications
It is mid-month, your accounting department sends out past due notices and you realize that some of the notices come back because the address...
CEO to CEO
As we all know, a new initiative is not only financially costly but also sucks tremendous energy out of our team — especially if...