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Jim Smith

Jim Smith
YCHANGE International
Jim Smith mentors entrepreneurial start-ups and counsels small to mid sized companies that are looking to expand or are under performing or under capitalized.

How To Make Your Small Business Look Bigger Than It Really Is.

According to Christopher Steiner, Staff Writer at Forbes Magazine, in his article on September 21, 2010 titled "Five Way To Build A Virtual Company",...

10 Good Reasons For Writing Your Business Plan Yourself

The business plan is generally the last thing you want to focus on. It takes a lot of time and forces you to slow...

7 Caveats To Good Communications

If you want to build a sound relationship with your best customer, you need to focus on communicating well with him or her. There...

What Does A CEO DO?

The CEO of a company sets the vision, makes a set of rules to establish a company culture, builds the management team, then leads...

Why Banks Don’t Care About Their Customers

A friend of mine recently received the attached letter from Key Bank. It appears that he kept some small change in a checking account...

15 Essentials To Being A Good Entrepreneur

So you want to be an entrepreneur. Well, here are fifteen items you need to be on top of. These won't ensure your success...

Calculating The Startup Costs Of Your New Business

The most important element of your business plan is undoubtedly the financial analysis. This will tell you whether your business idea is financially viable...

Your Support Network – Advisory Board

Every small business, whether established for a while or just starting up, should have a small business support network. This should be at a...

10 Things Customers Want on a Website

Want to make your small business look big? You can learn a lot from Monte Enbysk, a senior editor at Microsoft Office Live,...

Avoid the hard sell, it’s bad for your small business

In his column in USA Today, Steve Strauss posted this in answer to a question he received. He listed these five reasons reasons why...

Strong brands are clear about what they represent.

Small businesses can learn a lot from Allen Adamson, managing director of the New York office of Landor Associates, who in his article in...

Maximizing your web presence is key to building your small business

Steve Strauss posted this in his column in USA Today. I think that any small business that is not maximizing its Web presence is...

5 Customer Characteristics That Are Critical To Understanding Your Favorite Customer

You need to understand who your target market consists of and what they think of your business and your product/service. Your target market...

Is One Page Enough For A Business Plan? Hell No!

Many a business plan pundit is out there preaching the gospel of the One Page Business Plan. Many a business owner or entrepreneur...

How Can SMBs Get Set Up In Social Media?

Lisa Barone mentions is her column at Small Business Trends that small business owners and social media was one of the big topics of...

Shut Up And Listen

Are social media tools like Facebook, Twitter and LinkedIn being overhyped? Are all the social media pundits sending today's business down a dark...

You Don’t Need Concrete Ears To Listen Effectively

Concrete Ears photo credit: peter pearson To really understand your market and get to know what pain your favorite customers are suffering and what their...

4 sure-fire ways to lose business

Steve Strauss posted this in his column in USA Today. One of the points he makes is to never stop prospecting: There are three...

Redefining “Strategic” In Today’s Business Environment

As an entrepreneur, you wear two important hats: management and leadership. You put on the management hat as you run the day-to-day business...

“Hell No! You can’t!” . . . “Yes, we can.”

My friend P. Griffith Lindell way back in 2007 left this comment to one of my posts: Leaders learn that it is easy to "think...

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