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Vipul Vyas

Vipul Vyas
Vipul Vyas is Senior Vice President of Go To Market Strategy at Persado, responsible for injecting deep industry understanding and insights into Persado's client and partner relationships. Vipul has been a serial entrepreneur in Silicon Valley for the past 20 years. Vipul has also been responsible for creating over $4B+ in trackable benefit for his clients over his career and is named on 10 US patents. He has a BS in management information systems from the University of Virginia and an MBA from the Tuck School at Dartmouth College.

How will retailers achieve ROI using Generative AI?

Today’s market conditions have made it all the more crucial for CMOs to produce results — not just cost savings — with their marketing...

Standing Out in Times of Uncertainty: A Guide for Modern Retailers

As retailers continue to navigate COVID-19 regulations, battle supply chain demands, and attempt to remain agile in a rapidly evolving, digital-first, retail environment, finding...

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