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Venu Terla

Venu Terla
Accenture Services Ltd
Venu Terla is the Siebel Capability lead at Accenture, India. He has been involved in program managing of CRM projects since 1992.

CRM Projects: Key Success Factors

Customer centric vision is the name of the game of today. We see companies being focusing on Customer delight and trying to maximize customer satisfaction.…

CRM Market: Where Are We Heading?

The CRM market is at a crucial stage now. CRM market is in a situation SAP was 5 years ago.System integrators play a vital role...

CRM Projects: Why Do They Fail?

It's easy to measure success of the CRM projects but each failed CRM projects have reasons unique to themselves. This may be a combination of...

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